History & Values

Created by clients for clients.

LSA Global was founded in 1995 by Sally Ewald as Learning Solutions Alliance. An "Associate of the Decade Award" winner with more than 25 years experience in the learning industry, Sally faced a serious problem.

LSA History

On the one hand, her clients wanted to keep working with her and were asking for more. On the other hand, she was running out of quality solutions. Sally knew her clients’ business and had great client relationships, but she felt increasingly limited by the solutions she had to offer. She would not serve her clients with second-tier solutions; she needed to find a way to expand her toolbox.

To solve the problem, Sally went straight to the experts. She held a focus group with key clients and industry thought leaders to ask what they wanted. Their message was loud and clear.  They wanted a single point of contact they could trust so they could extend their reach and:

  1. Eliminate the worry of constantly hiring, managing, and monitoring additional internal consulting and training resources
  2. Reduce the number of external vendors that they had to deal with and educate on their business
  3. Free up their internal resources to focus on other areas vital to the company’s success
  4. Rely on proven experts to ensure quality results without “reinventing the wheel”
  5. Move from fixed to variable consulting and training costs to scale up or down with flexibility as circumstances changed

That key meeting and its message became the foundation upon which LSA Global was created in 1995. Since then, we have served over 500 clients using over 1,500 vetted and certified experts to align our clients’ culture and talent with their strategy.

In 2011, LSA acquired Changeworks Global, a leading San Francisco-based management consulting firm focused on cutting edge strategic change, creating high performance cultures, and developing leaders. The acquisition has allowed LSA to deepen our change and culture capabilities related to strategy execution and behavior change.

Today we move business and people metrics that our clients care most about by:

Providing
expert guidance and leverage to avoid the culture and talent mistakes that keep so many great strategies from becoming a reality

For
business executives and strategic HR leaders of fast growing, performance-driven high tech, life sciences and professional services firms that differentiate themselves through people

Who
are stretched thin and are facing a culture/talent inflection point that is putting current and future business execution at risk

Unlike
niche training and consulting organizations

Which
are focused on larger companies and are limited by their own narrow and proprietary solutions – and therefore are unable to build truly integrated solutions or deliver the best for the client in both the short- and long-term.

LSA Values

We believe that a company’s values are a critical component to creating and sustaining a high performance culture.

Our values represent the core beliefs that we collectively stand for.  They drive our behaviors and decisions.  At LSA we have five central values:

  1. We Do Not Take Ourselves Too Seriously.

    This means being open-minded, informal and easygoing, liking to laugh, being playful and having fun.  If we were a dog, we would be a retriever.

    People (we call them jerks) who do not live this value get in unconstructive arguments, become defensive and attack others personally.

  2. We Are Client-Centric and Make a Difference in Our Client’s Business.

    This means making a measurable impact on our client’s business, ensuring clients succeed positionally and professionally, helping clients with what they need, not just what they want and not chasing money, fame or ego.  If we were an online retailer, we’d be Zappos.

    People (we call them takers) who do not live this value sell “stuff” to clients without focusing on measurably impacting the client’s business.

  3. We Focus On the “Can Do.”

    This means being resourceful, taking the initiative, exploring possibilities and being tenacious.  If we were in a race, we would be in the Tough Mudder.

    People (we call them slackers) who do not live this value are too lazy to try figure it out on their own and let problems fester without effectively resolving them.

  4. We Are Accountable and Take Responsibility.

    This means we do what we say we will do, we clarify and manage expectations as soon as possible and, whenever possible, we clean up our own messes.

    People (we call them troublemakers) who do not live this value have “gossipy hallway conversations” instead of 1×1 meetings to resolve issues, do not finish projects/tasks on time, fail to set or manage expectations early and often resort to pointing fingers or blaming others.

  5. We Strive to Build Something Special Together.

    This means we are co-owners of the company, not renters, with a deep sense of pride in what we are building, we go above and beyond, and we believe that when the company succeeds, we all succeed; and when the company sacrifices, we all sacrifice.  If we were a Bar, we’d be Cheers.

    People (we call them renters) who do not live this value put themselves above the team, do not give it their “all” and are just punching the clock and trying to get through the day.

Our Team

Strategy, culture and talent experts passionate about making a difference

LSA’s 1,500+ niche experts provide our clients with unequaled access to consulting, coaching and training expertise and best practices in the areas of sales, leadership, management, customer service and project management.  Our teams have “been there and done that.”  Our success is measured by the success of our clients.

Our Guarantee

Pay-for-Performance.  If we do not make an impact, you do not pay.  It is that simple.

We are fiercely devoted to the success of our clients and guarantee results. We stand behind our work.

Human capital consulting and training firms avoid a pay-for-performance approach because they are afraid of the risks it presents for their business.  But at LSA, we welcome the opportunity. A pay-for-performance approach allows us to truly partner with our clients in a way that reduces the risk for our clients.   A pay-for-performance approach also allows us to  focus 100% on delivering measurable and relevant value to our clients' business.  In fact, the pay-for-performance mindset is what gets us out of bed in the morning.  We are all about helping our clients succeed personally and professionally.

We do not push products or just sell stuff to make money.  We do not hide behind potential variables out of our control.  We do not debate who added what level of value.

We DO honestly, relentlessly and selflessly partner with our clients to identify and move metrics that make a difference.  We do make meaningful and important things happen in a way that works for our clients, their strategy and their culture.  We believe this puts us in a position to more effectively help our clients to succeed.  It also aligns with our mission of "Creating a Competitive Advantage through People" and our corporate value of "Being Client-Centric and Making a Difference in Our Client’s Business."

We live this mission.  Just ask our clients.  We put them first, use world-class experts, ask the tough questions, think systemically and try to link everything we do to meaningful personal and professional success metrics.

Typical pay-for-performance client metrics that we move include:

Ask us about pay-for-performance options.

Read more about getting aligned.

Download our 3x Alignment Whitepaper.

Download our 3x Organizational Alignment Research.

I’ve been associated with LSA for the last 8 years and have found them to be an extremely professional, well managed full service training organization. Since working with LSA, I’ve participated in a number of solutions ranging from Performance Management to Assertiveness Training – I’ve found that the quality of the resources is superior. They are well prepared and have definitely done a considerable amount of pre-work in order to customize our culture and business into the total learning experience – making it most beneficial for our employees.

Duane Schroeder
Human Resource Manager

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Understanding and conforming to legal compliance was very important to our company. We turned to LSA Global to provide a quality and cost effective way to ensure that we were AB 1825 compliant. Their interactive eLearning program was top-notch. It allowed our managers to learn at their own pace, and on their own time. The program was tailored to include our logo and our internal harassment policies. It was interactive and met all federal and state legal requirements. I would highly recommend LSA Global to any company looking for an efficient and effective and top quality way to train their managers to be in compliance.

Kelly Warren, SPHR
Director, HR & Compliance

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Each program is preceded by an assessment of the participants. The course is then designed to fit the specific parameters and needs of the group. The highly interactive delivery is provided by recognized experts in their fields. On the spot coaching is provided during the program and each participant receives individual follow-up after the course. Courses can be delivered in-person or virtually. Given the nature of Cisco’s business and the way we operate, these remote workshops are a must for anyone who joins our company. Their work is eye opening. Great content and fantastic delivery.

Frank J. Kuypers
Business Development Manager

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I highly recommend LSA Global to anyone who is looking to improve individual or organizational effectiveness through their top quality programs and broad range of expertise.

Greg Pappas
VP of Human Resources

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LSA’s customized Effective Presentation Skills program has helped me elevate my presentation skills to the next level. I now have a much greater self-awareness of my presentation skills and can leverage off of my strengths while working to improve upon other areas. I would definitely recommend this solution to anyone for whom business presentations are an integral part of their job.

Jim Elliott
Senior Marketing Manager

Samsung

LSA has become the gold standard in team building and management training at Genomic Health! I have a hard time finding facilitators that come close to their expertise and experience.

Emily Couey
Director of Human Resources

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We have worked with LSA Global for our learning and development needs and have always had great success. They helped us recently with customized Management Workshops that we held for the second time. It was fantastic, and I would highly recommend LSA to anyone that is attempting to get immediate and impactful improvements.

Mary Johnston
HR Manager, BU Radiology Informatics

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VNUS Medical has been very pleased with the effective management development programs that LSA Global has delivered for us over the last four years. The programs have been universally facilitated by experienced and best in class instructors. The knowledge gained by our management team has been put into practice very quickly. VNUS is very happy to be working in partnership with LSA because they consistently deliver excellent programs that receive exceptional feedback from our management team.

Cindee Van Vleck
Director Human Resources

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We partnered with LSA Global to help us invest in our people in the areas of performance coaching, diversity, and inclusion. They focused on helping us succeed and were very flexible in meeting our specific needs. LSA Global exceeded my expectations from a speed, quality, and value standpoint. I would recommend LSA Global to anyone looking for a true business partner.

Anita Luckinbill
Director, Human Resources

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LSA helped change our entire culture around meetings, making them more effective and efficient, thus enabling us to concentrate on driving more business.

Terry Wassman
VP of Human Resources

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We recently partnered with LSA Global to offer our Supervisors and Managers a customized two-day management training program. Everyone who attended said it was by far the best management training program they had ever attended. The content was rich and highly interactive. The case studies were relevant. Each participant walked away from the training much better equipped to lead their teams.

Jeff Coon
Director of Human Resources

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The Next Generation Management Development courses have helped me communicate more effectively with my peers and teammates. By utilizing effective communication techniques such as clarifying and confirming, and asking open ended questions, I have been able to clarify and understand information in situations where I would have otherwise asked limited questions and made false assumptions.

Robert Breckner
Firmware Engineering Manager

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LSA is an instrumental training outsourcing partner in helping us to build management capacity and strategically invest in our people. Their flexibility, depth, and breadth of expertise allows us to deliver top quality solutions that are directly tied to key business plans. Their ability to custom design, deliver, and evaluate our Management Curriculum has been excellent. They are true business partners and a pleasure to work with.

Margaret M. Mader
Vice President, Human Resources

Hyperion

I have worked with LSA Global at previous companies and welcomed the opportunity to bring them in to support my new organization. We worked closely with LSA to design a solution for our Client Partner Teams and Management Training on both coasts. LSA designed a customized solution for our business and organizational culture. LSA is a quality organization, one that I’d recommend to any company looking for a first class training and consulting partner that makes an impact.

Laurie Torres
Chief People Officer

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LSA’s consultant designed and delivered a half-day team building solution for our recent conference. It included careful customization to integrate the design with our new mission and values. Everyone had fun and identified key issues with our teamwork. Altogether a great program!

Bob Ward
Director of HR

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