History & Values

Created by clients for clients.

LSA Global was founded in 1995 by Sally Ewald as Learning Solutions Alliance. An "Associate of the Decade Award" winner with more than 25 years experience in the learning industry, Sally faced a serious problem.

LSA History

On the one hand, her clients wanted to keep working with her and were asking for more. On the other hand, she was running out of quality solutions. Sally knew her clients’ business and had great client relationships, but she felt increasingly limited by the solutions she had to offer. She would not serve her clients with second-tier solutions; she needed to find a way to expand her toolbox.

To solve the problem, Sally went straight to the experts. She held a focus group with key clients and industry thought leaders to ask what they wanted. Their message was loud and clear.  They wanted a single point of contact they could trust so they could extend their reach and:

  1. Eliminate the worry of constantly hiring, managing, and monitoring additional internal consulting and training resources
  2. Reduce the number of external vendors that they had to deal with and educate on their business
  3. Free up their internal resources to focus on other areas vital to the company’s success
  4. Rely on proven experts to ensure quality results without “reinventing the wheel”
  5. Move from fixed to variable consulting and training costs to scale up or down with flexibility as circumstances changed

That key meeting and its message became the foundation upon which LSA Global was created in 1995. Since then, we have served over 500 clients using over 1,500 vetted and certified experts to align our clients’ culture and talent with their strategy.

In 2011, LSA acquired Changeworks Global, a leading San Francisco-based management consulting firm focused on cutting edge strategic change, creating high performance cultures, and developing leaders. The acquisition has allowed LSA to deepen our change and culture capabilities related to strategy execution and behavior change.

Today we move business and people metrics that our clients care most about by:

Providing
expert guidance and leverage to avoid the culture and talent mistakes that keep so many great strategies from becoming a reality

For
business executives and strategic HR leaders of fast growing, performance-driven high tech, life sciences and professional services firms that differentiate themselves through people

Who
are stretched thin and are facing a culture/talent inflection point that is putting current and future business execution at risk

Unlike
niche training and consulting organizations

Which
are focused on larger companies and are limited by their own narrow and proprietary solutions – and therefore are unable to build truly integrated solutions or deliver the best for the client in both the short- and long-term.

LSA Values

We believe that a company’s values are a critical component to creating and sustaining a high performance culture.

Our values represent the core beliefs that we collectively stand for.  They drive our behaviors and decisions.  At LSA we have five central values:

  1. We Do Not Take Ourselves Too Seriously.

    This means being open-minded, informal and easygoing, liking to laugh, being playful and having fun.  If we were a dog, we would be a retriever.

    People (we call them jerks) who do not live this value get in unconstructive arguments, become defensive and attack others personally.

  2. We Are Client-Centric and Make a Difference in Our Client’s Business.

    This means making a measurable impact on our client’s business, ensuring clients succeed positionally and professionally, helping clients with what they need, not just what they want and not chasing money, fame or ego.  If we were an online retailer, we’d be Zappos.

    People (we call them takers) who do not live this value sell “stuff” to clients without focusing on measurably impacting the client’s business.

  3. We Focus On the “Can Do.”

    This means being resourceful, taking the initiative, exploring possibilities and being tenacious.  If we were in a race, we would be in the Tough Mudder.

    People (we call them slackers) who do not live this value are too lazy to try figure it out on their own and let problems fester without effectively resolving them.

  4. We Are Accountable and Take Responsibility.

    This means we do what we say we will do, we clarify and manage expectations as soon as possible and, whenever possible, we clean up our own messes.

    People (we call them troublemakers) who do not live this value have “gossipy hallway conversations” instead of 1×1 meetings to resolve issues, do not finish projects/tasks on time, fail to set or manage expectations early and often resort to pointing fingers or blaming others.

  5. We Strive to Build Something Special Together.

    This means we are co-owners of the company, not renters, with a deep sense of pride in what we are building, we go above and beyond, and we believe that when the company succeeds, we all succeed; and when the company sacrifices, we all sacrifice.  If we were a Bar, we’d be Cheers.

    People (we call them renters) who do not live this value put themselves above the team, do not give it their “all” and are just punching the clock and trying to get through the day.

Our Team

Strategy, culture and talent experts passionate about making a difference

LSA’s 1,500+ niche experts provide our clients with unequaled access to consulting, coaching and training expertise and best practices in the areas of sales, leadership, management, customer service and project management.  Our teams have “been there and done that.”  Our success is measured by the success of our clients.

Our Guarantee

Pay-for-Performance.  If we do not make an impact, you do not pay.  It is that simple.

We are fiercely devoted to the success of our clients and guarantee results. We stand behind our work.

Human capital consulting and training firms avoid a pay-for-performance approach because they are afraid of the risks it presents for their business.  But at LSA, we welcome the opportunity. A pay-for-performance approach allows us to truly partner with our clients in a way that reduces the risk for our clients.   A pay-for-performance approach also allows us to  focus 100% on delivering measurable and relevant value to our clients' business.  In fact, the pay-for-performance mindset is what gets us out of bed in the morning.  We are all about helping our clients succeed personally and professionally.

We do not push products or just sell stuff to make money.  We do not hide behind potential variables out of our control.  We do not debate who added what level of value.

We DO honestly, relentlessly and selflessly partner with our clients to identify and move metrics that make a difference.  We do make meaningful and important things happen in a way that works for our clients, their strategy and their culture.  We believe this puts us in a position to more effectively help our clients to succeed.  It also aligns with our mission of "Creating a Competitive Advantage through People" and our corporate value of "Being Client-Centric and Making a Difference in Our Client’s Business."

We live this mission.  Just ask our clients.  We put them first, use world-class experts, ask the tough questions, think systemically and try to link everything we do to meaningful personal and professional success metrics.

Typical pay-for-performance client metrics that we move include:

Ask us about pay-for-performance options.

Read more about getting aligned.

Download our 3x Alignment Whitepaper.

Download our 3x Organizational Alignment Research.

LSA helped to meet the needs of my teams within a very narrow timeframe. My team walked away with highly useful management tools and practices. LSA saved us time in delivering the right solution for our specific needs.

Sandeep Kumar
Director, Software Engineering, EPG

Juniper-large-gray

I continue to be impressed by the level of leadership development and management expertise and quality of advice and facilitation that LSA has to offer. What a smart and client-centric group of great people who really know how to help leaders attract, engage, develop and retain top talent.

Tracy Esposito
Director, HR Business Partner

sonycomputer-large

What a refreshing change from the half-baked psycho-babble you normally get from “training” organizations. LSA gives you the assistance you need to define and reach your goal, and then they give you a results driven plan – not just a temporary fix. They are great to work with, and even more importantly, they “get it!”

David Fiano
Vice President Human Resources

sonycomputer-large

I am very impressed with the quality of work and talent. LSA did a great job of listening to my needs and providing the exact management training program expertise I needed to get the job done.

Don Pryor
Director, Business Planning & Analysis

Skyy-large-gray

LSA has been a tremendous asset to my portfolio, both at my current company and my past company. As an HR leader, I am always looking for ways to find external resources that can provide a solution to our management training needs. LSA does that for me. Their solutions are presented in a much more leadership-oriented manner so as to be crisp, business relevant, and easy to apply right back on the job. I will continue to augment our programs using LSA solutions.

Ken Boehm
VP of Human Resources

CVT-large

We consider LSA Global our outsourced learning and development partner. We worked closely with LSA to customize a management development program to meet our growing business needs. I would highly recommend LSA to any company wanting to deliver quality learning solutions.

Terri Wright-Scheer
Vice President Human Resources

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Harmonic has worked with LSA for over 8 years. We have found their partnership extremely beneficial. We recently implemented a Management Development Program that was designed and customized to support our company’s strategic initiative of hiring, building, and retaining key intellectual property and human talent. We worked closely with LSA to target and implement the right solutions with the greatest impact. I would recommend LSA to any company that’s looking for a trusted training and development partner.

Janice Passarello
Director of Human Resources

harmonic-large

I have worked with other training companies and found it to be more of a seller/buyer relationship than one of matching the right expertise to our business issues. That’s what LSA does – ask the hard questions, listen, and understand our business needs. We receive the benefit of their expertise from assistance with personal development plans to enhancing team performance, to looking at enterprise-wide challenges. It’s all about helping our business succeed as we grow. Right now, LSA is providing great ideas, a fresh approach, and valuable guidance as we develop our management team and accelerate our client relationship management results.

Kristin Westland-Kaune
Director, Team Development

Logo - Gray - Tellme

LSA’s customized Effective Presentation Skills program has helped me elevate my presentation skills to the next level. I now have a much greater self-awareness of my presentation skills and can leverage off of my strengths while working to improve upon other areas. I would definitely recommend this solution to anyone for whom business presentations are an integral part of their job.

Jim Elliott
Senior Marketing Manager

Samsung

“We turned to LSA to help us custom design and deliver a leadership and management development curriculum to help drive performance. They have done an excellent job diagnosing the business situation, designing an approach that fits our culture, and delivering a first class solution.”

Sally Buchannan
VP Human Resources

sonycomputer-large

LSA exceeded all my expectations. We interviewed 7 potential training and consulting partners and selected LSA due to their expertise, flexibility, and breadth and depth of solutions. We were able to construct a management training course from the modules most appropriate to our needs, and are able to provide additional training from their well developed portfolio of experts. Our managers galvanized as a team throughout the session and are better prepared for the rigors of a competitive market.

Mitch Mandich
CEO

Edify

LSA is an instrumental training outsourcing partner in helping us to build management capacity and strategically invest in our people. Their flexibility, depth, and breadth of expertise allows us to deliver top quality solutions that are directly tied to key business plans. Their ability to custom design, deliver, and evaluate our Management Curriculum has been excellent. They are true business partners and a pleasure to work with.

Margaret M. Mader
Vice President, Human Resources

Hyperion

We partnered with LSA to pilot a customized behavioral interviewing program to help ensure that we continue to hire the best and brightest as we continue to rapidly scale. LSA’s ability to understand our business and our unique culture combined with their desire to ensure that the best practices framework truly fits our performance environment and is highly adopted by our people is a real blessing. Most other firms want to just ‘give you training.’ Not LSA, they are focused on helping me hit our hiring forecasts and attract A players.

Jennifer Remling
Director of Global Recruiting

AKQA

Each program is preceded by an assessment of the participants. The course is then designed to fit the specific parameters and needs of the group. The highly interactive delivery is provided by recognized experts in their fields. On the spot coaching is provided during the program and each participant receives individual follow-up after the course. Courses can be delivered in-person or virtually. Given the nature of Cisco’s business and the way we operate, these remote workshops are a must for anyone who joins our company. Their work is eye opening. Great content and fantastic delivery.

Frank J. Kuypers
Business Development Manager

cisco-large

LSA helped us design and deliver a blended learning solution for our leaders to help drive our growth plans in a way that aligned with our specific culture and values. LSA understood our business, had deep expertise in the content areas, tailored the programs to fit our specific needs, and delivered great results. They constantly strive to deliver business impact and align their solutions with our business initiates, culture, and performance management systems. I highly recommend them to anyone looking to take their leaders to the next level.”

Beth A. Taylor
Vice President of Human Resources

Thoratec

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