Microlearning Library

Microlearning Library of business sales and leadership skills

State-of-the-Art Research-Backed Sales and Leadership Microlearning

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Microlearning Library Client Testimonials

“Without the microlearning library training videos and support, our sales reps would never have come up with that idea. It led to $2 million in new sales.”
Scott Odom | VP Strategic Accounts | Clover Imaging Group EMEA

“The microlearning approach was an easy sell for me. We use them for team training and individual coaching. In our overall strategy, it is the most cost effective training we offer.”
Becky Helfter | Sr. HR Generalist | Pentec Health

How Microlearning Can Supercharge Sales and Leadership
As part of an overall training strategy,  a microlearning library can make a profound difference.  With over $120 billion spent annually on sales and leadership training, you would think there would be some measurable results.

Sadly, according to a recent Fortune survey, only 10 percent of CEO’s said that their leadership-development initiatives have a clear business impact.  Our own sales training measurement research found that only 1-in-5 sales reps changes their performance from stand-alone sales training.

To get different results, leaders and sales teams require a focus on single concepts that are research-based, highly applicable, and continuously reinforced.  That is where a Microlearning Library can help drive different results and help to reinforce and accelerate learning transfer.

Attributes of an Effective Microlearning

  • Short
    Effective microlearning modules are 5- to 7-minutes in length to encourage higher levels of engagement and improved retention.
  • Single Concept
    Microlearning modules focus on one concept to change one behavior thereby preventing the “cognitive overload” that comes with traditional long-form training.
  • Research-Based
    Effective microlearning is backed by credible academic and institutional studies on the psychology of influence and persuasion.
  • On-Demand and Self-Directed
    True learning takes self-initiative. Microlearning is available at any time, on any device for when you need it most.
  • Assessment Driven
    The best training focuses on identified and agreed upon individual and team skill gaps that matter most.
  • Supported with Tools and Job-Aids
    An effective microlearning library includes leader and learner support tools such as individual development plans, quizzes, facilitator and discussion guides, and a microlearning process to share lessons, track progress, and measure results.

Sales Microlearning Library
Our research-backed sales microlearning library has curated sales learning journeys and 125 modules for sales reps, sales leaders, and sales managers in the areas of:

  • Prospecting
  • Discovering & Qualifying
  • Presenting & Communicating
  • Handling Sales Objections
  • Building Customer Relationships
  • Closing
  • Getting Client Referrals
  • Managing Accounts
  • Managing & Leading Sales

Sample sales learning journeys that can be tailored to your exact needs.  Examples include prospecting, selling in challenging times, selling virtually, excelling at inside sales, handling objections, managing key accounts, and closing (which is detailed below):

Closing Skills for Sellers
The purpose of this Learning Journey is to help sharpen the negotiation and closing skills required to increase win rates and deal size across six key researched backed sales competencies:

  • Handling tough negotiations and how to hold your ground with a “price bully.”
  • Should you justify your price?
  • How to get buyers to follow through and do what they say.
  • Concessions: How they can destroy or enhance your credibility.
  • Closing time: When is it best to ask for the sale?
  • How to help customers to sell themselves.

Leadership Microlearning Library
Our research-backed leadership microlearning library has curated leadership learning journeys and 86 modules for leaders and managers in the areas of:

  • Building Trust & Credibility
  • Coaching, Training, & Talent Development
  • Communication
  • Conflict, Crisis, & Change
  • Decision Making
  • Employee Engagement
  • Onboarding & Retention
  • Performance Management
  • Personal Development
  • Recognition, Rewards, & Incentives
  • Recruiting, Hiring, & Termination
  • Team Dynamics

Sample leadership learning journeys can be tailored to your exact needs.  Examples include giving feedback, holding people accountable for results, leading remote employees, building organizational resilience, keeping people motivated in difficult times, helping experienced leaders, and building foundational skills for new leaders (which is detailed below):

Foundational Skills for New Leaders
The purpose of this Learning Journey is to help sharpen the critical skills all developing managers need to succeed in their leadership role across five key research-backed leadership competencies:

  • Maintaining a mindset to help you develop your people.
  • Learning how to deploy a variety of leadership styles depending on the situation.
  • How to keep your team calm and focused by being a predictable leader.
  • What it takes to win discretionary effort from your people.
  • How to set effective goals and help your team hit them

If you are interested in adding a proven microlearning component to your training and development offerings, please contact us.

Related Information

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