Drive Sales Performance

How to Grow 58% Faster and be 72% More Profitable

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“We hired LSA to help ensure our sales strategy fully aligns with our business strategy to sustain our hardware business while driving high growth in software and services. LSA’s ability to measure our level of strategic alignment, pinpoint areas of leverage and get the entire executive sales team to agree upon what matters most exceeded our expectations. I would recommend them to any sales leader who wants to drive sales performance.”
Dan Dica | SVP Worldwide Sales | OneSpan

“We selected LSA Global over several other sales experts based upon their ability to clarify and align our sales strategy, their expertise in identifying the critical business sales scenarios necessary to meet our growth targets, and their willingness to stand behind the results with targeted sales coaching and a pay-for-performance guarantee. They have become an integral part of my sales team as we rapidly scale. I would recommend them to any sales  leader looking for a true partner.”
Anthony Lanham | SVP, Sales North America | Jumio

“LSA’s ability to get a group of 20+ executives from around the globe on the same page, push their thinking to new heights, and ensure an executable plan was excellent. I would recommend LSA to anyone looking to take their leaders and sales execution to the next level.”
Rob Sturgeon | Executive Vice President | ServiceSource

According to a recent McKinsey study, a high-performing sales force can boost its share of a customer’s business by 8 to 15 percentage points.  What would that do for your business?

Today’s sales leaders and sales teams are facing increased performance pressure to meet aggressive sales targets, thwart increased competition, raise the talent quality bar, and align with new go-to-market sales strategies.  Executives tell us that sales leaders need to thrive in four key areas:

  1. Develop and execute winning go-to-market sales strategies
  2. Create a high performance sales culture that drives the sales strategy forward
  3. Instill common sales methodologies, practices, and processes to deliver more consistent results
  4. Attract, develop, engage and retain top sales talent at the right pace

 

What the Sales Research Says
Our Organizational Alignment Research found that sales leaders who align their sales culture and sales talent with their sales strategy grow revenues 58% faster, are 72% more profitable, have 9-1-to-1 greater leadership effectiveness and 16.8-to-1 higher employee engagement levels.  The highest performing sales leaders:

  • Create go-to-market sales clarity by ensuring all key stakeholders clearly understand the go-to-market sales strategy, have no doubt that leadership is fully committed to the strategy, are highly responsive to change, and believe the sales, marketing, product and service teams are consistently implementing the strategy successfully throughout the organization.
  • Build high performance sales cultures by ensuring their teams clearly understand the desired sales culture, frequently observe the majority of sales leaders modeling the desired behaviors, regularly feel the sales culture motivates top performance, repeatedly receive and share information in a timely manner, and continually believe decisions demonstrate a healthy short- and long- term perspective.
  • Differentiate top sales talent  by ensuring their teams believe the quality of sales talent creates a competitive edge, repeatedly observe the company hiring top sales talent and retaining the majority of their top sales performers, continually have unfettered access to the resources necessary to meet their sales targets, and reliably respond positively to required changes in the business and in the marketplace.

Our research-backed, proven, and systemic approach to sales performance helps sales teams get pointed in the right direction, purposefully shape the sales performance environment for everyone to perform at their peak and effectively build a differentiated sales force that creates a competitive advantage for you and your customers.

Sales Performance

Please contact us to learn how our sales performance solutions have helped leading organizations create a competitive advantage in six key areas:

  1. Create Go-to-Market Strategic Sales Clarity
  2. Build a High Performance Sales Environment
  3. Attract Top Sales Talent
  4. Develop World Class Sales Professionals
  5. Engage and Retain Top Talent
  6. Our Sales Guarantee – Pay for Performance

Ask us about Sales Performance Pay-for-Performance options and how to move the sales metrics that you care most about.  Typical sales metrics that we move include:

  • Sales revenue, margin, win rate, portfolio mix, deal size, and sales cycle.
  • Customer acquisition, loyalty, growth, and satisfaction.
  • Leadership execution effectiveness of key corporate strategies.
  • Employee attraction, development, performance, engagement and retention.
  • Project cost, quality, and time.

Related Information

We engaged with LSA Global to help our team identify opportunities to accelerate our commitment to sales excellence as “The Service Revenue Performance Company” in our market place. The facilitator’s shared passion for our goals created a foundation for sales skill adoption, as did LSA’s keen understanding of our unique business environment. This insight allowed LSA to deliver customized business sales training workshops which were adapted to reflect our specific business dynamics and provided our employees with the models and tools to leverage on every call with customers.

Grant Clarke
Director Client Delivery

Service Source

ServiceSource has relied on LSA Global’s expertise for a variety of core initiatives, from strategy design and implementation, to business sales skills, to sales coaching. We recently engaged LSA Global to create a competency matrix for our inside sales team that will serve as our roadmap for employee on-boarding, development, succession planning, and retention. This project had a tight timeline with high visibility. LSA Global completed the deliverable ahead of schedule and surpassed our expectations.

PMO and Outside Sales Operations
Senior Vice President

Service Source

We recently hired LSA to help us take our client delivery methodology to the next level as we continue to grow and help our clients succeed. The custom strategy and design session exceeded our expectations. They really understood our business and delivered within tight time frames.  They were the best I have seen for this type of complex, visible, and strategic work. LSA’s ability to get a group of 20+ executives from around the globe on the same page, push their thinking to new heights, and ensure an executable plan was excellent. I would recommend LSA to anyone looking to take their strategy and strategic execution to the next level.

Rob Sturgeon
EVP Client Delivery

Service Source

For the past 5 years LSA has consistently delivered top notch value to Seagate’s Corporate University Program. The level of facilitator involvement and continuous program evolution has kept the sales negotiation training content and lessons engaging and relevant. We look forward to working with LSA in the future.

Geoff Purnell
Sales Executive, Seagate Data Recovery Services

Seagate

LSA is a great and high quality training and consulting resource. In less than a week turnaround time, they were able to design and deliver a ‘best in class’ inside sales solution to meet my team’s unique needs. They met my high expectations and were very responsive to my specific objectives.

Olivia Flach
Americas Retail Sales

Sandisk

We engaged with LSA Global to deliver a sales territory planning and management workshop. LSA Global had a unique ability to quickly understand our business and needs. This keen understanding allowed for tailoring of content that was specific and impactful, which created a new awareness of how one’s role and how and with whom one spends their time, can directly influence sales success. Their facilitators were well prepared and ingrained themselves to become one of us. We’ve come to see LSA Global as a partner.

Pratiksha Patel
Assistant Vice President Talent

L'Oreal

We recently hired LSA Global to help take our sales team to the next level. Specifically we focused on targeting the ideal client, differentiating our solutions, getting more qualified leads, and closing a higher percentage of our pipeline through a proven referral selling methodology.

So far, the results from the business sales training have been great. We were pleasantly surprised with the results-oriented approach and thoughtful follow-through plan to ensure that the new sales practices “stick.” We look forward to a long-term relationship, and I would recommend LSA to anyone looking to increase the effectiveness of their sales force.

Patrick Arnold
President

Filice

LSA’s customized Effective Presentation Skills program has helped me elevate my presentation skills to the next level. I now have a much greater self-awareness of my presentation skills and can leverage off of my strengths while working to improve upon other areas. I would definitely recommend this solution to anyone for whom business presentations are an integral part of their job.

Jim Elliott
Senior Marketing Manager

Samsung

The introduction and continuous reinforcement of the MEDRAD objectives, vision, and mission was very impressive. By the end of the session, a large majority of the audience understood and was openly able to verbalize these items. LSA did a wonderful job introducing the importance of sales coaching and reinforcement and was able to keep the groups focused.

Cindy Steffen
National Manager, Telesales

Seagate has always found LSA to be a valuable resource. LSA delivers top quality solutions when we need them with just one call. The recent business sales training programs they’ve delivered for Seagate University have been the right solution, highest of quality and customized to our business and culture. I would highly recommend LSA to any company interested in offering top notch learning solutions.

Tammy Dujmovich
Sales, Marketing & Customer Service

Seagate

Originally, we launched a RFP to partner with a sales training provider to improve the sales skills of our global distributor network. LSA Global challenged our thinking by suggesting we focus on the systemic strategy, culture and talent factors that create sales success before we invested in the more symptomatic needs of sales skills and knowledge. LSA Global identified the two strategic actions to improve overall sales performance and then designed and delivered world class sales training across the globe to help increase revenue and margin.  I’m so happy we took a more strategic approach to sales performance.

Kim Benson
Director Human Resources

Trimble

In an effort to establish a solid foundation of consultative selling skills for our client-facing teams that can be built on over time, we engaged with LSA Global. By understanding our business and our markets, LSA Global was able to develop and deliver the relevant skills, tools and processes that have established the foundation for our future success. We are very satisfied with our decision.”

Kevin Wiley
Chief Operating Officer

Nelnet

We value the relationship we have had with LSA over the years. LSA has delivered top quality solutions when we needed them. They pay special attention to ensuring the content fits our current needs and that the facilitators are familiar with our business and culture. I would recommend them to anyone looking to greatly improve the skills of their sales force.

Carol M. Harbin
Manager, Worldwide Sales L&D

AMD

LSA custom designed and delivered the best sales training session that I have ever attended. They focused on our industry, our customers, and our competitors. The materials and facilitators were world class. They were passionate about helping our global sales force understand the fundamentals necessary to be successful and not leave money on the table. I recommend them to any sales force looking to drive profitable revenue and beat the competition.

Carl Dickenson
Sales

Cutera

We turned to LSA Global to help us take our executive selling and solution selling skills to the next level. Their ability to formally assess our situation, identify key sales skill gaps, develop a plan to measure the results, and fully implement a key sales initiative – has been outstanding. LSA delivers the full solution; not just sales training.  I recommend them to any organization looking to transform its sales force the “right way” to sell higher and wider.

Daniel Heckman
Director of Sales-Enterprise Accounts

Avid

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