Sales Management Training Program for Sales Leaders

Sales Management Training Program for Sales Leaders

How to Develop Effective Sales Leaders

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Sales Management Training that Works

“Originally, we launched a RFP to identify a solution selling and sales management training program provider to improve the skills of the sales teams in our global distributor network.

LSA Global challenged our thought process and helped us focus on the systemic factors that create a high performance sales environment first, before we focused on the more symptomatic needs of sales leadership skills training.

Their strategic approach and sales leadership programs are top notch.”

Kim Chaumillon | VP Global Talent Management | Trimble, Inc.

“This sales leadership philosophy and approach helped me find my voice as an account manager. It’s helped me consistently exceed both my professional and quota goals.

Blake Schlukbier | Global Sales Account Manager | Red Hat

“The sales management and leadership training was phenomenal. The facilitator was excellent and exceeded expectations.  Just want we needed to take our sales team to the next level.

Paul Zytnik | General Manager | Duncan Parnell

Sales Leadership Excellence Is Critical to Drive Revenue
Based upon the assumption that front-line sales managers have the single greatest impact on a sales rep’s engagement and performance, this proven sales manager training program helps sales leaders to accelerate performance and change.

Our sales research found that sales reps who receive consistent and frequent sales coaching outperform their peers 4-to-1 in terms of sales quota attainment.

Unfortunately, we also know from sales leader simulation assessment data that most sales managers lack the leadership capability or time to effectively lead, manage, and coach their sales team.  The implications are massive.  CSO Insights reports that nearly half of salespeople don’t hit their sales quotas.

Description
Every high performing sales organization has one thing in common — they develop and effectively coach their sales people.

They understand that to truly change behavior they must do more than create incentive plans, send their people to business sales training classes, and send out report cards at the end of the month.

Effective sales managers are effective sales leaders and coaches.

This sales management training program provides sales leaders and sales managers with a proven methodology and the associated skills required to move the needle and double their bandwidth by becoming a strategic sales leader and coach.

Sales Leadership Focus Areas
In this proven sales management training program, sales leaders learn to create high performance by focusing on three drivers that jumpstart sales results:

  • Sales desire
  • Sales productivity
  • Sales capability

Learning Objectives
Based upon a proven library of over 200 sales skill development activities, participants learn how to:

  • Understand the three critical roles of a sales leader:
    — Sales Leader
    — Sales Manager
    — Sales Coach
  • Learn a unique four-dimensional approach to measuring performance to help double your leadership bandwidth:
    — Sales Desire
    — Sales productivity
    — Sales capability
    — Sales results
  • Discover a proven six-step model for sales coaching that ensures alignment and results
  • Assess sales performance and prioritize sales competency gaps based on customer impact
  • Leverage neuroscience to address the four emotional barriers to change
  • Determine where to invest time to get the greatest return on sales coaching
  • Learn how customer-and employee-centric sales leaders drive higher employee engagement

Target Audience
Sales leaders and sales managers with direct reports who want to maximize their effectiveness and help their sales teams to perform at their peak.

To learn more about how our sales leadership training programs we have helped sales leaders increase revenue and margins or to speak with an LSA Expert to learn more about the sales training and coaching options for your company, please contact us.

Related Information

What a refreshing change from the half-baked psycho-babble you normally get from training and consulting organizations. LSA gives you the practical and results-oriented assistance you need to define and reach your goals.

Their leadership, management, and sales expertise has been invaluable.  They think strategically and provide a results driven plan – not just a temporary fix.

They are great to work with, and even more importantly, they “get it!”

David Fiano
Director of Merchandising

LSA custom designed and delivered the best sales training session that I have ever attended.

They focused on our industry, our customers, and our competitors. The materials and facilitators were world class.

They were passionate about helping our global sales force understand the fundamentals necessary to be successful and not leave money on the table.

I recommend them to any sales force looking to drive profitable revenue and beat the competition.

Carl Dickenson
Director of Sales

Cutera

LSA’s introduction and continuous reinforcement of the MEDRAD objectives, vision, and mission were very impressive. The majority now understands and is openly able to verbalize these key items.

LSA did a wonderful job introducing the importance of sales coaching and reinforcement and was able to keep everyone focused.

Cindy Steffen
National Manager, Telesales

We recently hired LSA Global to help take our sales team to the next level. Specifically we focused on targeting the ideal client, differentiating our solutions, getting more qualified leads, and closing a higher percentage of our pipeline through a proven referral selling methodology.

So far, the results from the business sales training have been great. We were pleasantly surprised with the results-oriented approach and thoughtful follow-through plan to ensure that the new sales practices “stick.”

We look forward to a long-term relationship, and I would recommend LSA to anyone looking to increase the effectiveness of their sales force.

Patrick Arnold
President

Filice

We selected LSA Global over several other sales experts based upon their ability to clarify and align our sales strategy, their expertise in identifying the critical sales scenarios necessary to meet our growth targets, and their willingness to stand behind the results with targeted sales management training and coaching and a pay-for-performance guarantee.

They have become an integral part of my sales team as we rapidly scale. I would recommend them to any sales  leader looking for a true partner.

Anthony Lanham
SVP, Sales North America

Jumio-Logo-LSAGlobal

LSA Global has been a great partner in helping us move toward being “the leading developer of talent in the service performance management industry.”

I have engaged LSA to help develop best-in-class programs in the areas of: Executive On-boarding, Manager Training, Sales Training and Coaching, Employee Engagement, and Instructional Design.

They have consistently met or exceeded my (very) high expectations and are always responsive to my needs to increase performance, engagement, customer satisfaction, and sales growth.

Mike Normant
Senior Director, Training & Development

Service Source

LSA Global’s sales negotiation training and assessment process provided the sales negotiation tools and practices that have significantly enhanced our negotiations process. Their facilitators understood our business, its challenges, and framed the learning in a way that we understood.

I am very happy with the value we have received and would highly recommend LSA to others looking to improve their sales negotiations results.

Jeff Bizzack
President

Service Source

We recently hired LSA to help us take our client delivery methodology to the next level as we continue to grow and help our clients succeed.

The custom strategy and design session exceeded our expectations. They really understood our business and delivered within tight time frames. They were the best I have seen for this type of complex, visible, and strategic work.

LSA’s ability to get a group of 20+ executives from around the globe on the same page, push their thinking to new heights, and ensure an executable plan was excellent.

I would recommend LSA to anyone looking to take their strategy and strategic execution to the next level.

Rob Sturgeon
EVP Client Delivery

Service Source

LSA Global demonstrated excellent expertise in sales and sales leadership, spent the time required to make sure the objectives were clear, and showed flexibility in shaping and sustaining everything that they did.

They “MEDRADized” the session to meet our unique needs, looked beyond the obvious, and got the key points across in a way that made sense.  Thank you!

Doug Stantial
North America Sales Training Manager

Originally, we launched a RFP to partner with a sales training provider to improve the sales skills of our global distributor network.

LSA Global challenged our thinking by suggesting we focus on the systemic sales strategy, culture, and talent factors that create sales success before we invested in the more symptomatic needs of sales skills and knowledge.

LSA Global identified the critical strategic actions to improve overall sales performance and then designed and delivered world class business sales training across the globe to help increase revenue and margin.

I’m so happy we took a more strategic approach to sales performance with LSA.  Thank you for making this fit our culture.

Kim Benson
Director Human Resources

Trimble

LSA was instrumental in making our worldwide sales meeting a success. They saved me a ton of time with ‘best in class’ solutions to meet our business objectives. Whenever I’m in a pinch, I can count on LSA’s dynamic team of sales trainers and consultants to really go the extra mile.

They truly understand the meaning of customer delight.  Thank you!

Amy Walker
Manager

Seagate

At the onset of our engagement with LSA, I was skeptical that an outside firm would be able to understand and dissect our organization’s highly complex and technical business challenges.

However, through the leadership team interview and strategy retreat processes that LSA utilized, they provided a fresh, innovative, and practical perspective that created tremendous strategic value and focus for our executive leadership team.

As a result, I would highly recommend LSA Global to any leader struggling with building the strategic alignment and high performance teams necessary to generate sales growth, in a way that fits their unique corporate culture.

Robert Laudati
Managing Director

L3Harris_Logo-LSAGlobal

We needed a way to improve customer training. We had to reach a disparate group of people in a very short period time. LSA gave us a new training methodology and a better way to go to market with our customer training that improved their experience and our brand positioning.

LSA delivered exactly what we needed and exceeded our expectations.  Thank you.

Hinda Chalew
Vice President of Marketing

LSA has consistently delivered top notch value to Seagate’s Corporate University Program. The level of facilitator involvement and continuous program evolution has kept the sales negotiation training engaging, relevant, and impactful.

We look forward to working with LSA in the future.

Geoff Purnell
Sales Executive, Seagate Data Recovery Services

Seagate

ServiceSource has relied on LSA Global’s expertise for a variety of core initiatives, from strategy design and implementation, to business sales skills, to sales coaching. We recently engaged LSA Global to create a competency matrix for our inside sales team that will serve as our roadmap for employee on-boarding, development, succession planning, and retention.

This critical project had a tight timeline with high visibility. LSA Global completed the deliverable ahead of schedule and surpassed our expectations.

PMO and Outside Sales Operations
Senior Vice President

Service Source

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