Business Writing Training

Business Writing Training

How to write so that it matters to your reader.

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“We selected LSA Global to help us with business writing training and development. LSA worked with us to clearly assess our team’s particular business writing needs and challenges. 

The custom writing skills program was a success and very beneficial for our team. I would highly recommend LSA Global.”
Director Marketing | Fortune 500 Technology Company

“LSA Global helped us to improve our ability to write clear, focused, and client-centered reports for our clients.  Our teams were able to better distill complex topics into easily understandable language that made key points stand out.

The facilitator was top notch.  Thank You for customizing the sessions to our unique needs!”
Jared Kirsch | Director of Learning and Development | Alvarez & Marsal

According to Harvard Business Publishing, a recent survey of 120 blue-chip American companies found that more than 30% of employees wrote poorly, a problem businesses are spending more than $3 billion a year to correct.

“So what’s the point?” All too often that’s the reader’s response to a letter, memo, or email because the message is hidden in language that is wordy. not focused, and hard to understand.

This engaging, practical, and proven business writing training workshop is for business writers who want to make sure they get their point across clearly and concisely. Participants learn practical business writing skills, tips, and tools they can use on the job immediately to make their communications more effective.

During the workshop, participants learn by doing. They analyze, write, and edit on-the-job communications. Activities include working in small groups, with a partner, and individually.  Participants receive:

  • Principles and practical tips to enable writers to meet the criteria for effective business writing today
  • Examples of business writing (good and bad, before and after) for analysis
  • Exercises — with material drawn from your organization’s documents — to allow practice of putting the principles and tips into action

Learning Objectives
Business writing training participants learn how to:

  • Meet the needs of busy business readers
  • Determine their purpose before starting to write
  • Get to the point
  • Know when to use a direct or indirect approach
  • Write powerful openings and closings
  • Write for “high skim value”
  • Be clear, concise and relevant

Sample Business Writing Training Agenda

Module 1: The Crucial Issues

  • Understand your business readers
  • Determine your purpose — before you write
  • Organize to meet the reader’s needs — not your own
  • Get off to a strong start

Module 2: Formatting for Easy Reading

  • Use subject lines effectively
  • Write with topic sentences
  • Use lists to convey ideas

Module 3: Guidelines and Etiquette for Effective Email

  • Convey the right tone
  • Present a professional image

Module 4: Writing Clearly and Concisely to Meet Today’s Readability Guidelines

  • Determine your readability level
  • Write in the active voice, not the passive
  • Use strong verbs and avoid weak and smothered verbs
  • Structure sentences for easy reading
  • Write in plain English by using specific, concrete language to avoid ambiguity
  • Identify clutter and eliminate the unnecessary words

Module 5: Making Your Writing Correct

  • Recognize and eliminate common grammar errors
  • Punctuate properly

Target Audience
Anyone looking to improve their written business communications via letters, reports, emails, or memos.

To speak with an LSA Expert and learn about business writing training program customization and delivery options onsite at your company, please contact us.

Related Information

We turned to LSA to help us custom design and deliver a action leadership and management development curriculum to help drive performance across the company.

They have done an excellent job diagnosing the business situation, designing an approach that fits our unique culture, and delivering first class solutions.  Thank you!

Sally Buchannan
VP Human Resources

Harmonic has worked with LSA for over 8 years. We have found their partnership extremely beneficial.

We recently implemented customized Management Development Programs designed to support our company’s strategic initiative of hiring, building, and retaining key intellectual property and human talent.  It has had the greatest impact.

I would recommend LSA to any company that’s looking for a trusted training and development partner to take their leaders and managers to the next level.

Janice Passarello
Director of Human Resources

Our company engaged LSA to do a specialized business presentation skills and a “train the trainer” program.

They outdid our exceptionally high standards.

The upfront work to interview key members and customize everything to our unique situation made all the difference. Thanks to everyone!

Frank Abbott
Chief Financial Officer

Thank you to LSA Global for their partnership and support in helping us to design and roll-out highly needed and valuable leadership and management development programs that fit our unique situation.

I personally have partnered with LSA Global at four of my previous companies. It continues to be a delight.

We look forward to partnering with them for a long time to develop our managers and leaders.

Suzanne Kinner
VP Human Resources

Blackhawk Network

LSA exceeded all my expectations.

We interviewed 7 potential training and consulting partners and selected LSA due to their expertise, flexibility, and breadth and depth of leadership solutions.

We were able to design a highly customized, focused, and relevant management training program that fit our unique needs.

Our leaders and managers galvanized as a team and are better prepared for the rigors of a leading their teams in a very competitive and fast-changing market.

Mitch Mandich
CEO

Edify

We partnered with LSA Global to help us invest in our people in the areas of performance coaching, diversity, and inclusion. They were very flexible in meeting our specific needs.

LSA exceeded my expectations from a speed, quality, and value standpoint. I would recommend LSA to anyone looking for a true business partner.

Anita Luckinbill
Director, Human Resources

LSA has become the gold standard for team building and management training programs at Genomic Health!

I have not found companies that come close to their level of customization, impact, expertise, and experience.

Emily Couey
Director of Human Resources

We have been very pleased with the high quality management development programs that LSA Global has designed and delivered to meet our unique needs.

They have world class facilitators and the knowledge gained by our management team has been put into practice very quickly.

LSA consistently delivers excellent results and receives exceptional feedback.   I highly recommend them to anyone looking to improve management capabilities.

Cindee Van Vleck
Director Human Resources

In the Next Generation Management Training Programs, I was trained with practical and relevant skills and tools that have made me and my team more productive, motivated, and successful at collaborating with each other and other departments.

 

Kevin Ashman
Firmware Engineering Supervisor

We have worked with LSA Global for our learning and development needs and have always had great success.

They helped us recently with targeted and customized Management Training Workshops to fit our unique situation, and they were fantastic.

I highly recommend LSA to anyone that is attempting to help take their leadership and management talent to the next level.

Mary Johnston
HR Manager, BU Radiology Informatics

I continue to be impressed by the level of leadership development training and management expertise and quality of advice and facilitation that LSA has to offer.

What a smart and client-centric group of great people who really know how to help assess and develop high performing leaders.

Tracy Esposito
Director

zynga LSA Global gaming client

LSA Global has been a great partner in helping us move toward being “the leading developer of talent in the service performance management industry.”

I have engaged LSA to help develop best-in-class programs in the areas of: Executive On-boarding, Manager Training, Sales Training and Coaching, Employee Engagement, and Instructional Design.

They have consistently met or exceeded my (very) high expectations and are always responsive to my needs to increase performance, engagement, customer satisfaction, and sales growth.

Mike Normant
Senior Director, Training & Development

Service Source

The customized Managing Virtual Teams program was extremely valuable for our managers and leaders.

LSA’s fundamental knowledge of our company provided an incredible base to build upon while tackling the complications of managing and working with globally distributed teams.

Our teams walked away walked away with highly useful insights, practices, and tools. It was excellent.

Debra Martucci
Vice President, Information Technology

LSA’s customized Effective Presentation Skills program has helped us elevate our presentation skills to the next level. I personally now have a much greater self-awareness of my presentation skills and can leverage my strengths while working to improve upon other areas.

I definitely recommend LSA Global to anyone for whom presentations are an integral part of their job.

Jim Elliott
Senior Marketing Manager

Samsung

LSA helped change our entire culture around meetings, making them more effective and efficient, thus enabling our leaders, managers, and teams to concentrate on driving more business.

Thank you!

Terry Wassman
VP of Human Resources

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