Business Writing Training

Business Writing Training

How to write so that it matters to your reader.

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“We selected LSA Global to help us with business writing training and development. LSA worked with us to clearly assess our team’s particular business writing needs and challenges. 

The custom writing skills program was a success and very beneficial for our team. I would highly recommend LSA Global.”
Director Marketing | Fortune 500 Technology Company

“LSA Global helped us to improve our ability to write clear, focused, and client-centered reports for our clients.  Our teams were able to better distill complex topics into easily understandable language that made key points stand out.

The facilitator was top notch.  Thank You for customizing the sessions to our unique needs!”
Jared Kirsch | Director of Learning and Development | Alvarez & Marsal

According to Harvard Business Publishing, a recent survey of 120 blue-chip American companies found that more than 30% of employees wrote poorly, a problem businesses are spending more than $3 billion a year to correct.

“So what’s the point?” All too often that’s the reader’s response to a letter, memo, or email because the message is hidden in language that is wordy. not focused, and hard to understand.

This engaging, practical, and proven business writing training workshop is for business writers who want to make sure they get their point across clearly and concisely. Participants learn practical business writing skills, tips, and tools they can use on the job immediately to make their communications more effective.

During the workshop, participants learn by doing. They analyze, write, and edit on-the-job communications. Activities include working in small groups, with a partner, and individually.  Participants receive:

  • Principles and practical tips to enable writers to meet the criteria for effective business writing today
  • Examples of business writing (good and bad, before and after) for analysis
  • Exercises — with material drawn from your organization’s documents — to allow practice of putting the principles and tips into action

Learning Objectives
Business writing training participants learn how to:

  • Meet the needs of busy business readers
  • Determine their purpose before starting to write
  • Get to the point
  • Know when to use a direct or indirect approach
  • Write powerful openings and closings
  • Write for “high skim value”
  • Be clear, concise and relevant

Sample Business Writing Training Agenda

Module 1: The Crucial Issues

  • Understand your business readers
  • Determine your purpose — before you write
  • Organize to meet the reader’s needs — not your own
  • Get off to a strong start

Module 2: Formatting for Easy Reading

  • Use subject lines effectively
  • Write with topic sentences
  • Use lists to convey ideas

Module 3: Guidelines and Etiquette for Effective Email

  • Convey the right tone
  • Present a professional image

Module 4: Writing Clearly and Concisely to Meet Today’s Readability Guidelines

  • Determine your readability level
  • Write in the active voice, not the passive
  • Use strong verbs and avoid weak and smothered verbs
  • Structure sentences for easy reading
  • Write in plain English by using specific, concrete language to avoid ambiguity
  • Identify clutter and eliminate the unnecessary words

Module 5: Making Your Writing Correct

  • Recognize and eliminate common grammar errors
  • Punctuate properly

Target Audience
Anyone looking to improve their written business communications via letters, reports, emails, or memos.

To speak with an LSA Expert and learn about business writing training program customization and delivery options onsite at your company, please contact us.

Related Information

LSA understands our business, has deep expertise in content areas, and customizes their approach to deliver great results.

The facilitator was extremely knowledgeable about working virtually across cultures. The passion, practices, and tools made the session interesting, fun, and highly valuable.

I highly recommend LSA Global to any company that has global partners or offices.

Glenn McGillivray
Human Resources Business Partner

Intuit

Understanding and conforming to legal compliance was very important to our company.

LSA’s interactive program for our managers was top-notch. It was tailored to our needs, aligned with our policies, and met all federal and state legal requirements.

I would highly recommend LSA Global.

Kelly Warren, SPHR
Director, HR & Compliance

Avon’s success is dependent on strong relationships among our Customers, Representatives, Associates, and outside resources we hire to help us meet our business objectives.

We were very pleased with the results from working with LSA Global to design and facilitate a custom management training program for our events management team focused on decision making and delegation.

LSA demonstrated responsiveness, flexibility, and a highly innovative approach to working with us.

Deanna Rudnitsky
Senior Manager, HR Destiny Sales Region

We partnered with LSA Global to help us invest in our people in the areas of performance coaching, diversity, and inclusion. They were very flexible in meeting our specific needs.

LSA exceeded my expectations from a speed, quality, and value standpoint. I would recommend LSA to anyone looking for a true business partner.

Anita Luckinbill
Director, Human Resources

We contacted LSA to help us design and deliver customized management development programs. LSA worked with us to meet our exact needs. We started at the top with our executive team.  It was such a great success that we rolled it out company-wide. We look forward to a long-term partnership with LSA Global and their team of experts.

Barry L. Byrd, SPHR
Human Resources Manager

We consider LSA Global the top outsourced learning and development partner.

We work closely with LSA to customize leadership and management development programs to meet our growing business needs.

I would highly recommend LSA to any company wanting to deliver high quality and practical learning solutions for their leaders and managers.

Terri Wright-Scheer
Vice President Human Resources

I continue to be impressed by the depth and breadth of LSA’s expertise in leadership development, and management development.

What a smart and client-centric group of great people who really know how to help leaders attract, engage, develop and retain top talent in a practical and results-driven manner.

Thank you LSA!

Tracy Esposito
Director, HR Business Partner

We turned to LSA to help us custom design and deliver a action leadership and management development curriculum to help drive performance across the company.

They have done an excellent job diagnosing the business situation, designing an approach that fits our unique culture, and delivering first class solutions.  Thank you!

Sally Buchannan
VP Human Resources

A key to performance improvement is cultivating the proper type of motivation.

Since the performance management training, I have been much more focused on identifying and discussing how our actions in Engineering create value to IGT’s success.

The feedback has been very positive, the group appears to be more accountable for their actions, and victim loop reactions are less frequent.  Thank you!

Stewart Thoeni
Mechanical, HW Engineering Director

We recently partnered with LSA Global to offer our Supervisors and Managers a customized and experiential management training program.

Everyone said it was by far the best management training program they had ever attended.

The content was rich and highly interactive, and the case studies were highly relevant to our unique situation.

Each participant walked away much better equipped to lead their teams.  Thank you LSA!

Jeff Coon
Director of Human Resources

I’ve been associated with LSA for the last 8 years and have found them to be extremely professional and client-focused.

I’ve participated in a number of solutions ranging from Performance Management to Leadership Training.  I’ve found the quality to be superior.

They are always well prepared and have definitely done a considerable amount of pre-work in order to customize to our unique culture and goals.

Duane Schroeder
Human Resource Manager

I continue to be impressed by the level of leadership development training and management expertise and quality of advice and facilitation that LSA has to offer.

What a smart and client-centric group of great people who really know how to help assess and develop high performing leaders.

Tracy Esposito
Director

zynga LSA Global gaming client

What a refreshing change from the half-baked psycho-babble you normally get from training and consulting organizations. LSA gives you the practical and results-oriented assistance you need to define and reach your goals.

Their leadership, management, and sales expertise has been invaluable.  They think strategically and provide a results driven plan – not just a temporary fix.

They are great to work with, and even more importantly, they “get it!”

David Fiano
Director of Merchandising

LSA’s approach and ability to bring the right leadership and management expertise and approach to eBay has been a great asset.

They really focus on helping us succeed in any way they can and definitely lifted up our leadership and management development capabilities.

Mike Normant
Learning & Development

ebay

LSA helped to meet the needs of my teams within a very narrow timeframe.

My team walked away with highly useful management development tools and practices.

Thank you for designing and delivering the right solution for our specific needs.

Sandeep Kumar
Director, Software Engineering, EPG

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