Business Writing Training

Business Writing Training

How to write so that it matters to your reader.

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“We selected LSA Global to help us with business writing training and development. LSA worked with us to clearly assess our team’s particular business writing needs and challenges. 

The custom writing skills program was a success and very beneficial for our team. I would highly recommend LSA Global.”
Director Marketing | Fortune 500 Technology Company

“LSA Global helped us to improve our ability to write clear, focused, and client-centered reports for our clients.  Our teams were able to better distill complex topics into easily understandable language that made key points stand out.

The facilitator was top notch.  Thank You for customizing the sessions to our unique needs!”
Jared Kirsch | Director of Learning and Development | Alvarez & Marsal

According to Harvard Business Publishing, a recent survey of 120 blue-chip American companies found that more than 30% of employees wrote poorly, a problem businesses are spending more than $3 billion a year to correct.

“So what’s the point?” All too often that’s the reader’s response to a letter, memo, or email because the message is hidden in language that is wordy. not focused, and hard to understand.

This engaging, practical, and proven business writing training workshop is for business writers who want to make sure they get their point across clearly and concisely. Participants learn practical business writing skills, tips, and tools they can use on the job immediately to make their communications more effective.

During the workshop, participants learn by doing. They analyze, write, and edit on-the-job communications. Activities include working in small groups, with a partner, and individually.  Participants receive:

  • Principles and practical tips to enable writers to meet the criteria for effective business writing today
  • Examples of business writing (good and bad, before and after) for analysis
  • Exercises — with material drawn from your organization’s documents — to allow practice of putting the principles and tips into action

Learning Objectives
Business writing training participants learn how to:

  • Meet the needs of busy business readers
  • Determine their purpose before starting to write
  • Get to the point
  • Know when to use a direct or indirect approach
  • Write powerful openings and closings
  • Write for “high skim value”
  • Be clear, concise and relevant

Sample Business Writing Training Agenda

Module 1: The Crucial Issues

  • Understand your business readers
  • Determine your purpose — before you write
  • Organize to meet the reader’s needs — not your own
  • Get off to a strong start

Module 2: Formatting for Easy Reading

  • Use subject lines effectively
  • Write with topic sentences
  • Use lists to convey ideas

Module 3: Guidelines and Etiquette for Effective Email

  • Convey the right tone
  • Present a professional image

Module 4: Writing Clearly and Concisely to Meet Today’s Readability Guidelines

  • Determine your readability level
  • Write in the active voice, not the passive
  • Use strong verbs and avoid weak and smothered verbs
  • Structure sentences for easy reading
  • Write in plain English by using specific, concrete language to avoid ambiguity
  • Identify clutter and eliminate the unnecessary words

Module 5: Making Your Writing Correct

  • Recognize and eliminate common grammar errors
  • Punctuate properly

Target Audience
Anyone looking to improve their written business communications via letters, reports, emails, or memos.

To speak with an LSA Expert and learn about business writing training program customization and delivery options onsite at your company, please contact us.

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Don Pryor
Director, Business Planning & Analysis

LSA helped us with leadership development by designing a solution to match our unique needs and culture.

It was a huge success. I would highly recommend LSA to help take leaders and managers to the next level.

Karen King, SPHR
Manager, Human Resources

Alliance Data

What a refreshing change from the half-baked psycho-babble you normally get from training and consulting organizations. LSA gives you the practical and results-oriented assistance you need to define and reach your goals.

Their leadership, management, and sales expertise has been invaluable.  They think strategically and provide a results driven plan – not just a temporary fix.

They are great to work with, and even more importantly, they “get it!”

David Fiano
Director of Merchandising

Thank you to LSA Global for their partnership and support in helping us to design and roll-out highly needed and valuable leadership and management development programs that fit our unique situation.

I personally have partnered with LSA Global at four of my previous companies. It continues to be a delight.

We look forward to partnering with them for a long time to develop our managers and leaders.

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VP Human Resources

Blackhawk Network

LSA exceeded all my expectations.

We interviewed 7 potential training and consulting partners and selected LSA due to their expertise, flexibility, and breadth and depth of leadership solutions.

We were able to design a highly customized, focused, and relevant management training program that fit our unique needs.

Our leaders and managers galvanized as a team and are better prepared for the rigors of a leading their teams in a very competitive and fast-changing market.

Mitch Mandich
CEO

Edify

I highly recommend LSA Global to anyone who is looking to improve individual and organizational effectiveness through highly customized and top quality leadership and management training programs.

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Greg Pappas
VP of Human Resources

We turned to LSA to customize and deliver a leadership solution to meet our unique needs.

LSA delivered the exact top quality solution that we wanted. I’d recommend LSA Global to any company looking for a best-in-class management training and consulting partner that always focuses on what matters most to your people AND your business.

Kortney Riddle
HR Manager

LSA Global has been a great partner in helping us move toward being “the leading developer of talent in the service performance management industry.”

I have engaged LSA to help develop best-in-class programs in the areas of: Executive On-boarding, Manager Training, Sales Training and Coaching, Employee Engagement, and Instructional Design.

They have consistently met or exceeded my (very) high expectations and are always responsive to my needs to increase performance, engagement, customer satisfaction, and sales growth.

Mike Normant
Senior Director, Training & Development

Service Source

I’ve been associated with LSA for the last 8 years and have found them to be extremely professional and client-focused.

I’ve participated in a number of solutions ranging from Performance Management to Leadership Training.  I’ve found the quality to be superior.

They are always well prepared and have definitely done a considerable amount of pre-work in order to customize to our unique culture and goals.

Duane Schroeder
Human Resource Manager

LSA has been a tremendous asset at my current company and my past company.

As an HR leader, I am always looking for ways to find external resources that can provide impactful leadership and management development expertise. LSA consistently does that for me.

The tools and practices are crisp, business relevant, and easy to apply on the job.

Ken Boehm
VP of Human Resources

We engaged LSA to design and deliver a 6-month custom executive coaching program to help a core group of senior leaders to leverage previous investments in management training, to ensure the engagement and retention of key employees, and to push critical strategic initiatives forward.

Even with the high expectations of our senior people, LSA has completely exceeded our expectations. You can’t go wrong with LSA.

Ivan Fukumoto
Senior HR Manager - Staffing, Training, & Development

LSA has become the gold standard for team building and management training programs at Genomic Health!

I have not found companies that come close to their level of customization, impact, expertise, and experience.

Emily Couey
Director of Human Resources

We have been very pleased with the high quality management development programs that LSA Global has designed and delivered to meet our unique needs.

They have world class facilitators and the knowledge gained by our management team has been put into practice very quickly.

LSA consistently delivers excellent results and receives exceptional feedback.   I highly recommend them to anyone looking to improve management capabilities.

Cindee Van Vleck
Director Human Resources

LSA’s customized Effective Presentation Skills program has helped us elevate our presentation skills to the next level. I personally now have a much greater self-awareness of my presentation skills and can leverage my strengths while working to improve upon other areas.

I definitely recommend LSA Global to anyone for whom presentations are an integral part of their job.

Jim Elliott
Senior Marketing Manager

Samsung

We contacted LSA to help us design and deliver customized management development programs. LSA worked with us to meet our exact needs. We started at the top with our executive team.  It was such a great success that we rolled it out company-wide. We look forward to a long-term partnership with LSA Global and their team of experts.

Barry L. Byrd, SPHR
Human Resources Manager

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