3 Situations When Managers Should Not Coach

a businesswoman faces 3 doors that indicate when Managers Should Not Coach

Sometimes Managers Should Not Coach
Not every situation provides an effective coaching opportunity.  Sometimes managers should not coach.

  • Are you a manager who struggles to add coaching to your long list of responsibilities?
  • Are you skeptical that coaching will improve or change performance?
  • Do you have the coaching skills to do it right?

Many Managers Struggle with Coaching
You are not alone…many managers, including experienced managers, struggle as coaches for all the above reasons.  And, even more alarming, our employee engagement data tells us that less than 25% of direct reports believe coaching from their manager is making a positive impact on their performance. They think the other 75% of managers should not coach.

Coaching Matters
As much as we sympathize with the struggle to coach (and be coached) effectively, we absolutely maintain that it makes a positive difference both in performance and employee engagement.

  • Our recent research, for example, showed a 4-to-1 difference between the performance of sales reps who received coaching from their manager and those who did not.
  • The Human Capital Institute found almost two-thirds of respondents from organizations with strong coaching cultures rate their employees as being highly engaged, compared to only half from organizations without strong coaching cultures.

We believe that without coaching, reinforcement of any new skill, behavior or methodology becomes very difficult.  Coaching can bring learning to life.  Through coaching, change and growth takes place.

Three Situations When Managers Should Not Coach
Managers should not coach when the coaching:

1. Does Not Focus On Relevant, Specific or Aligned Objectives
Managers should not coach when the goals of coaching are unclear, not important to the business or do not filly align with the:

  • Company objectives
  • Team objectives
  • Personal and professional goals of the individual being coached

For example, if your company has defined improved customer centricity as a goal to better retain clients, coaching should be designed to promote better customer care.  Effective coaching should always support real-world business objectives.

2. Takes Too Much Time
Managers should not coach when the time required is unmanageable. While time is not a concern for managers who know coaching is essential to improving both engagement and performance, the best performance coaching happens in real-time and in short, meaningful feedback sessions.  Formal coaching sessions can be burdensome for both coach and coachee.

Try to keep your coaching conversations timely and targeted on them, not you.  Get to the point, be succinct, ask if there are any questions, and then agree to check in later.  If it regularly takes more than 10 minutes, you probably need to improve your coaching skills.

3. Requires an Expert
The truth is that few managers are expert coaches. Managers should not coach when they do not have the expertise to help.  The good news is that managers don’t have to be experts to coach effectively for most situations.

Most often “adequate” coaches who coach through moments of truth, who are supportive and who follow through are good enough to keep engagement and performance on the rise.  As long as they present an attitude of caring and the desire to help their team members learn and grow, well-intentioned coaches can be effective.

The Bottom Line
Managers, especially new or inexperienced managers, need to take on coaching as an important part of their role.  Managers do not need to be perfect coaches, or spend an inordinate amount of time coaching, or worry about areas that do not directly drive performance.  With those three caveats in mind, managers can make coaching a key management tool in their pocket to help their team to perform at its peak.

To learn more about becoming an effective coach, download The Top Coaching Mistakes to Avoid

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Michelle A. Mitchell
Vice President, Worldwide Human Resources

LSA custom designed a Management Development program that is absolutely “on target” for our technical managers. Their facilitator has done a superb job delivering the material in a way that is fast paced, highly interactive, and fun. She presents practical solutions to the people situations that our managers face every day. I regard LSA as an excellent partner that understands our business needs and a virtual member of our HR department.

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VNUS Medical has been very pleased with the effective management development programs that LSA Global has delivered for us over the last four years. The programs have been universally facilitated by experienced and best in class instructors. The knowledge gained by our management team has been put into practice very quickly. VNUS is very happy to be working in partnership with LSA because they consistently deliver excellent programs that receive exceptional feedback from our management team.

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Each program is preceded by an assessment of the participants. The course is then designed to fit the specific parameters and needs of the group. The highly interactive delivery is provided by recognized experts in their fields. On the spot coaching is provided during the program and each participant receives individual follow-up after the course. Courses can be delivered in-person or virtually. Given the nature of Cisco’s business and the way we operate, these remote workshops are a must for anyone who joins our company. Their work is eye opening. Great content and fantastic delivery.

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PalmSource has found our relationship with LSA extremely beneficial. We worked closely with LSA to customize the right Management Training Program solution to meet our unique business needs. LSA is a quality organization, one that I’d recommend to any company looking for a first class training and consulting partner.

Ken Boehm
Vice President of Human Resources

I am very impressed with the quality of work and talent. LSA did a great job of listening to my needs and providing the exact management training program expertise I needed to get the job done.

Don Pryor
Director, Business Planning & Analysis

The LSA Global team was very receptive and flexible to our needs every step of the way. Their staff and facilitator demonstrated attention to detail, responsiveness, and professional courtesy. The participants were thrilled with the outcome and rated the communication skills workshop and the facilitator as ‘Excellent’. I’d highly recommend working with the LSA Global team to meet your professional development needs.

John Mastrorilli
FRDP Leader

Intuit

We recently contacted LSA Global to assist us with a unique training request. We gave LSA a very short deadline and LSA custom designed a training program to meet our exact requirements within the limited time allotted to them. We found their facilitator to be well versed in the subject matter and very credible; the design provided practical and valuable information to our team of managers. I highly recommend LSA Global, particularly in the area of management training.

Julaine K. Souza
Senior Vice President

In the Next Generation Management Development courses, I was trained with skills and tools that have made me and my team more productive, motivated, and successful at communicating with other departments.

 

Kevin Ashman
Firmware Engineering Supervisor

Hyperion has a commitment to lifelong learning. LSA helps us provide the right business sales training, management training programs, and leadership development programs at the right time to meet the needs of both individuals and departments. I especially appreciate their ability to listen to my needs and recommend the appropriate facilitators, solutions and content.

Sarah Parks
Senior Project Manager

Hyperion

LSA’s approach and ability to bring the best resources to eBay has been a great asset. They really focus on helping us succeed in any way they can and are very flexible in meeting our management and talent needs.

Mike Normant
Learning & Development

ebay

LSA helped us design and deliver a blended learning solution for our leaders to help drive our growth plans in a way that aligned with our specific culture and values. LSA understood our business, had deep expertise in the content areas, tailored the programs to fit our specific needs, and delivered great results. They constantly strive to deliver business impact and align their solutions with our business initiates, culture, and performance management systems. I highly recommend them to anyone looking to take their leaders to the next level.”

Beth A. Taylor
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Thoratec

I highly recommend LSA Global to anyone who is looking to improve individual or organizational effectiveness through their top quality programs and broad range of expertise.

Greg Pappas
VP of Human Resources

Avon’s success is dependent on strong relationships among our Customers, Representatives, Associates, and outside resources we hire to help us meet our business objectives. We were very pleased with the results from working with LSA Global to design and facilitate a custom program for our events management team. LSA demonstrated responsiveness, flexibility, and an innovative approach to working with us.

Deanna Rudnitsky
Senior Manager, HR Destiny Sales Region

Here’s a token of my appreciation for ALL your efforts. I’m offering my most sincere appreciation, and it extends to all the folks who made our customized management development programs possible.

Susan Anderson
Workforce Planning Bureau

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