Business Writing Training & Development that Works

“We selected LSA Global to help us with business writing training and development. LSA worked with us to clearly assess our team’s particular business writing needs and challenges.

The custom writing skills program was a success and very beneficial for our team. I would highly recommend LSA Global.”
Director Marketing | Fortune 500 Technology Company

“LSA Global helped us to improve our ability to write clear, focused, and client-centered reports for our clients. Our teams were able to better distill complex topics into easily understandable language that made key points stand out.

The facilitator was top notch. Thank You for customizing the sessions to our unique needs!”
Jared Kirsch | Director of Learning and Development | Alvarez & Marsal

According to Harvard Business Publishing, a recent survey of 120 blue-chip American companies found that more than 30% of employees wrote poorly, a problem businesses are spending more than $3 billion a year to correct.

“So what’s the point?” All too often that’s the reader’s response to a letter, memo, or email because the message is hidden in language that is wordy. not focused, and hard to understand.

This engaging, practical, and proven business writing training workshop is for business writers who want to make sure they get their point across clearly and concisely. Participants learn practical business writing skills, tips, and tools they can use on the job immediately to make their communications more effective.

During the workshop, participants learn by doing. They analyze, write, and edit on-the-job communications. Activities include working in small groups, with a partner, and individually. Participants receive:

Principles and practical tips to enable writers to meet the criteria for effective business writing today
Examples of business writing (good and bad, before and after) for analysis
Exercises — with material drawn from your organization’s documents — to allow practice of putting the principles and tips into action

Learning Objectives
Business writing training participants learn how to:

Meet the needs of busy business readers
Determine their purpose before starting to write
Get to the point
Know when to use a direct or indirect approach
Write powerful openings and closings
Write for “high skim value”
Be clear, concise and relevant

Sample Business Writing Training Agenda

Module 1: The Crucial Issues

Understand your business readers
Determine your purpose — before you write
Organize to meet the reader’s needs — not your own
Get off to a strong start

Module 2: Formatting for Easy Reading

Use subject lines effectively
Write with topic sentences
Use lists to convey ideas

Module 3: Guidelines and Etiquette for Effective Email

Convey the right tone
Present a professional image

Module 4: Writing Clearly and Concisely to Meet Today’s Readability Guidelines

Determine your readability level
Write in the active voice, not the passive
Use strong verbs and avoid weak and smothered verbs
Structure sentences for easy reading
Write in plain English by using specific, concrete language to avoid ambiguity
Identify clutter and eliminate the unnecessary words

Module 5: Making Your Writing Correct

Recognize and eliminate common grammar errors
Punctuate properly

Target Audience
Anyone looking to improve their written business communications via letters, reports, emails, or memos.

To speak with an LSA Expert and learn about business writing training program customization and delivery options onsite at your company, please contact us.

Related Information

We contacted LSA to help us design and deliver customized management development programs. LSA worked with us to meet our exact needs. We started at the top with our executive team. It was such a great success that we rolled it out company-wide. We look forward to a long-term partnership with LSA Global and their team of experts.

Barry L. Byrd, SPHR
Human Resources Manager

I appreciate that each management development program is preceded by a thorough training needs assessment of the participants that informs a design to fit the specific parameters and needs of the group.

The highly interactive delivery is provided by recognized experts in their fields. On the spot coaching is provided during the program and each participant receives individual follow-up after the course.

Courses can be delivered in-person or virtually.

Given the nature of Cisco’s business and the way we operate, these remote workshops are a must for anyone who joins our company. Their work is eye opening. Great content and fantastic delivery.

Frank J. Kuypers
Business Development Manager

LSA helped change our entire culture around meetings, making them more effective and efficient, thus enabling our leaders, managers, and teams to concentrate on driving more business.

Thank you!

Terry Wassman
VP of Human Resources

We partnered with LSA Global to help us invest in our people. LSA custom designed an impactful management curriculum to help upskill our key managers and leaders.

We consider LSA to be our trusted learning and development partner and a valued extension of our team as we rapidly scale. Thank you LSA!

Lisa Bruun
SVP Human Resources

LSA has become the gold standard for team building and management training programs at Genomic Health!

I have not found companies that come close to their level of customization, impact, expertise, and experience.

Emily Couey
Director of Human Resources

Our company engaged LSA to do a specialized business presentation skills and a “train the trainer” program.

They outdid our exceptionally high standards.

The upfront work to interview key members and customize everything to our unique situation made all the difference. Thanks to everyone!

Frank Abbott
Chief Financial Officer

For our go to training outsourcing partner, LSA provides exactly what we want and need – which is not an easy task.

As always, they design and deliver outstanding leadership development results and high quality management training programs that totally align with our unique business and talent strategies!

Elizabeth Siebert
Director, Organizational Excellence & Development

LSA understands our business, has deep expertise in content areas, and customizes their approach to deliver great results.

The facilitator was extremely knowledgeable about working virtually across cultures. The passion, practices, and tools made the session interesting, fun, and highly valuable.

I highly recommend LSA Global to any company that has global partners or offices.

Glenn McGillivray
Human Resources Business Partner

Here’s a token of my appreciation for ALL your efforts. I’m offering my most sincere thanks, and it extends to all the folks who made our customized management development programs such a great success.

Susan Anderson
Workforce Planning Bureau

We partnered with LSA Global to help us invest in our people in the areas of performance coaching, diversity, and inclusion. They were very flexible in meeting our specific needs.

LSA exceeded my expectations from a speed, quality, and value standpoint. I would recommend LSA to anyone looking for a true business partner.

Anita Luckinbill
Director, Human Resources

LSA’s customized Effective Presentation Skills program has helped us elevate our presentation skills to the next level. I personally now have a much greater self-awareness of my presentation skills and can leverage my strengths while working to improve upon other areas.

I definitely recommend LSA Global to anyone for whom presentations are an integral part of their job.

Jim Elliott
Senior Marketing Manager

We have worked with LSA Global for our learning and development needs and have always had great success.

They helped us recently with targeted and customized Management Training Workshops to fit our unique situation, and they were fantastic.

I highly recommend LSA to anyone that is attempting to help take their leadership and management talent to the next level.

Mary Johnston
HR Manager, BU Radiology Informatics

Over the years, both at 3Com and now at Redback, I’ve found LSA Global to be a valuable partner. The recent management programs that they delivered for Redback’s executive and management teams was the right solution, of the highest of quality, and customized to fit our unique business and culture. I would highly recommend LSA to any company looking for top quality solutions.

Gina Fulton
Vice President of Human Resources

Understanding and conforming to legal compliance was very important to our company.

LSA’s interactive program for our managers was top-notch. It was tailored to our needs, aligned with our policies, and met all federal and state legal requirements.

I would highly recommend LSA Global.

Kelly Warren, SPHR
Director, HR & Compliance

In the Next Generation Management Training Programs, I was trained with practical and relevant skills and tools that have made me and my team more productive, motivated, and successful at collaborating with each other and other departments.

Kevin Ashman
Firmware Engineering Supervisor

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Business Writing Training