Business Writing Training

Business Writing Training

How to write so that it matters to your reader.

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“We selected LSA Global to help us with business writing training and development. LSA worked with us to clearly assess our team’s particular business writing needs and challenges. 

The custom writing skills program was a success and very beneficial for our team. I would highly recommend LSA Global.”
Director Marketing | Fortune 500 Technology Company

“LSA Global helped us to improve our ability to write clear, focused, and client-centered reports for our clients.  Our teams were able to better distill complex topics into easily understandable language that made key points stand out.

The facilitator was top notch.  Thank You for customizing the sessions to our unique needs!”
Jared Kirsch | Director of Learning and Development | Alvarez & Marsal

According to Harvard Business Publishing, a recent survey of 120 blue-chip American companies found that more than 30% of employees wrote poorly, a problem businesses are spending more than $3 billion a year to correct.

“So what’s the point?” All too often that’s the reader’s response to a letter, memo, or email because the message is hidden in language that is wordy. not focused, and hard to understand.

This engaging, practical, and proven business writing training workshop is for business writers who want to make sure they get their point across clearly and concisely. Participants learn practical business writing skills, tips, and tools they can use on the job immediately to make their communications more effective.

During the workshop, participants learn by doing. They analyze, write, and edit on-the-job communications. Activities include working in small groups, with a partner, and individually.  Participants receive:

  • Principles and practical tips to enable writers to meet the criteria for effective business writing today
  • Examples of business writing (good and bad, before and after) for analysis
  • Exercises — with material drawn from your organization’s documents — to allow practice of putting the principles and tips into action

Learning Objectives
Business writing training participants learn how to:

  • Meet the needs of busy business readers
  • Determine their purpose before starting to write
  • Get to the point
  • Know when to use a direct or indirect approach
  • Write powerful openings and closings
  • Write for “high skim value”
  • Be clear, concise and relevant

Sample Business Writing Training Agenda

Module 1: The Crucial Issues

  • Understand your business readers
  • Determine your purpose — before you write
  • Organize to meet the reader’s needs — not your own
  • Get off to a strong start

Module 2: Formatting for Easy Reading

  • Use subject lines effectively
  • Write with topic sentences
  • Use lists to convey ideas

Module 3: Guidelines and Etiquette for Effective Email

  • Convey the right tone
  • Present a professional image

Module 4: Writing Clearly and Concisely to Meet Today’s Readability Guidelines

  • Determine your readability level
  • Write in the active voice, not the passive
  • Use strong verbs and avoid weak and smothered verbs
  • Structure sentences for easy reading
  • Write in plain English by using specific, concrete language to avoid ambiguity
  • Identify clutter and eliminate the unnecessary words

Module 5: Making Your Writing Correct

  • Recognize and eliminate common grammar errors
  • Punctuate properly

Target Audience
Anyone looking to improve their written business communications via letters, reports, emails, or memos.

To speak with an LSA Expert and learn about business writing training program customization and delivery options onsite at your company, please contact us.

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Mike Normant
Senior Director, Training & Development

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Our company engaged LSA to do a specialized business presentation skills and a “train the trainer” program.

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LSA’s customized Effective Presentation Skills program has helped us elevate our presentation skills to the next level. I personally now have a much greater self-awareness of my presentation skills and can leverage my strengths while working to improve upon other areas.

I definitely recommend LSA Global to anyone for whom presentations are an integral part of their job.

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Vice President Human Resources

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Sally Buchannan
VP Human Resources

I appreciate that each management development program is preceded by a thorough training needs assessment of the participants that informs a design to fit the specific parameters and needs of the group.

The highly interactive delivery is provided by recognized experts in their fields. On the spot coaching is provided during the program and each participant receives individual follow-up after the course.

Courses can be delivered in-person or virtually.

Given the nature of Cisco’s business and the way we operate, these remote workshops are a must for anyone who joins our company. Their work is eye opening. Great content and fantastic delivery.

Frank J. Kuypers
Business Development Manager

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Since the performance management training, I have been much more focused on identifying and discussing how our actions in Engineering create value to IGT’s success.

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Stewart Thoeni
Mechanical, HW Engineering Director

LSA helped to meet the needs of my teams within a very narrow timeframe.

My team walked away with highly useful management development tools and practices.

Thank you for designing and delivering the right solution for our specific needs.

Sandeep Kumar
Director, Software Engineering, EPG

For our go to training outsourcing partner, LSA provides exactly what we want and need – which is not an easy task.

As always, they design and deliver outstanding leadership development results and high quality management training programs that totally align with our unique business and talent strategies!

Elizabeth Siebert
Director, Organizational Excellence & Development

Intuit

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