10 Research-Backed Actions to Mobilize Your Workforce around Your Strategy

Santa Clara, CA – LSA Global, the premier one-stop global training and consulting firm that focuses on achieving measurable business results with a select group of clients, today announced the release of research on one of the most pressing issues facing companies today—ensuring that employees are fully engaged in their organization’s critical business priorities called: Ten Actions You Can Take to Mobilize Your Workforce around Your Business Strategy.

“Employee engagement was once primarily considered an HR concern.  But those in the executive office have learned, some painfully, that a lack of employee engagement not only impacts performance, but the company’s bottom line as well,” states Russ Silva, Head of the Leadership Practice for LSA Global. “Increasing an organization’s employee engagement is not just a ‘nice to have;’ it is a critical factor in a company’s financial performance.”

However, engagement alone is not the answer to to Mobilize Your Workforce. According to Silva, “Imagine an employee who is involved in a project. You may believe the individual is highly engaged because they work long hours by choice and fully enjoys their work. This is desirable, right?

Not if the project he’s devoted to lacks relevance to the current business imperatives or the organization’s longer term strategy.

Employees need to be engaged in work that is aligned with business priorities. You need to foster what has been called “aligned engagement.”

So Action #1 is to focus not on “aimless,” but on “aligned” engagement efforts.

Some factors needed to Mobilize Your Workforce that have been shown to make a significant difference in an employee’s level of engagement include accountability, ownership, and execution success. As Silva says, “The more an employee has a sense of accountability for their performance, the more they feel ownership for their work, and the greater the connection and pride in a successful project execution.”

This concept forms the basis of the next 3 action steps:

• Action #2
  Manage Accountability
• Action #3
  Focus on Ownership
• Action #4
  Become Obsessed with Strategy Execution

Other factors that are fundamental to employee engagement are change readiness and a sense of purpose. With change a constant in today’s corporate environment, having a workforce that can accept and adapt to change is a significant company advantage. “If you have an employee who is ready to accept and adapt to change, they are much more likely to contribute to the change efforts and maintain a high level of performance,” says Silva. “As well, having a sense of purpose at work, whether generated by the company’s mission, an individual’s relationships with coworkers, a person’s impact on the organization, or the work they do, will more tightly bind an employee with the company and heighten engagement.”

Silva concludes, “To be successful, in the midst of the current economy where few employees are safe from a pink slip and high levels of focused performance are not just important but critical to the existence of many companies, serious consideration must be given to efforts needed to understand and increase your workforces’ level of engagement in your key business priorities.”

To learn more, download Top 10 Most Powerful Ways to Boost Employee Engagement

About LSA Global
Founded in 1995, LSA Global is the leading performance consulting, coaching, and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned.