Outbound Selling Training

Description:
When sales people and managers proactively contact customers with the goal of helping them gain the most from their relationship, customers remain loyal and bring more of their business to the organization. This kind of enduring customer relationship fosters customer retention and attainment of market-share goals.

This Outbound Selling Program provides call center representatives with the skills they need to plan and carry out telephone sales contacts with top customers.

Participants learn to see themselves not as “pushy telemarketers” but as professionals who contact customers by telephone in order to better meet their needs. Salespeople practice a six-step model for conducting effective telephone interactions and develop skills in planning telephone contacts using a Call Organizer.

The workshop focus is on “real work” – participants apply new skills and knowledge to real situations. Representatives plan telephone contacts, call customers and conduct a sales conversation, and receive feedback on skill use. The calls are audio taped for feedback during class.

Results:

Increased number of sales conversations with high-potential customers
More in-depth information on the needs of target customers
Increased sales to high-potential customers
Deeper customer relationships and greater loyalty with high-value customers
Profitable sales to high-potential and high-value customers

Target Audience:
Call center reps with responsibility for contacting high-value customers by telephone for relationship development and customer retention purposes.

To speak with an LSA Expert to learn about the call center – outbound selling training customization options for your company, please contact us.

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Stacey Porter
Senior Manager Learning and Development

Having a training outsourcing partner like LSA to support our talent management needs has been a real blessing. In an emerging company where typically you can’t afford the infrastructure necessary to provide a full range of offerings, having an external partner like LSA has been a blessing.

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Vice President, HR and IT

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Director, Global Sales & Technical Field Enablement

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Office of the CEO

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CIO & SVP

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CEO

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General Manager

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Thank you! Your learning strategy insights flipped our approach from a content-driven design to one where business strategy and relevancy drives the leadership programs we aimed to redesign.

This investment more than proved its worth – not only did it improve our leadership development program redesign, but it also was like a mini executive seminar that stretched our experienced L&D team’s thinking.

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Senior Director Talent Management

We selected LSA over a handful of other experts to assist with a key sales leadership imperative. LSA added value every step of the way throughout the entire engagement. Their customized approach to sales presentation training exceeded expectations, and we are excited about global implementation across our offices in more than 100 countries.

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