Client Stories > Senior Team Alignment & Strategy Execution: Financial Services

Senior Team Alignment & Strategy Execution: Financial Services

Senior Team Alignment

Aligning Executives to Drive Leadership Development and Strategy at a Financial Services Firm

Client Case Study

Situation: Senior Team Alignment

This global real estate and financial services company with over $1B in annual revenues was formed by a merger of a North American firm and a European/Asian firm. The North American part of the firm had grown rapidly via five strategic acquisitions and went public.  The firm needed to improve its organic growth rate and operating systems to compete more efficiently.

Complications: Senior Team Alignment

  • Integration
    When we began working with the North American division, it was struggling to integrate its new businesses and capitalize on cross-business growth opportunities.
  • Silos
    Senior leaders and their organizations operated almost wholly independently in silos which inhibited customer success.

Approach: Senior Team Alignment

The COO of the North American division recognized that major organizational changes were necessary in the organization. He engaged us to gain strategic alignment at the Senior Team level with the conviction that the rest of the organization could not get aligned and work effectively together until the senior leaders modeled the way.

During the company’s Senior Team Alignment Process, we helped the Senior Team become a more unified group, by:

  • Creating clear team norms and corporate values
  • Developing a consistent strategic view of the business and its future using a Strategic Business Framework to gain strategic clarity.
  • Examining what stood in the way of achieving the objectives described on the Framework.

After identifying the six most compelling strategic challenges, the Senior Team selected a group of 48 high-performance, high-potential leaders in the business to study the issues and develop solutions. Working with us, the company then launched a custom Leadership Action Learning Program to provide the cross-functional project teams with a structure and process to facilitate the successful completion of the project work.

  • The teams worked for 100 days on their projects, aided by the support of a Senior Team sponsor and a coach.
  • Check-ins along the way ensured consistent feedback from members of the Senior Team as well as the other project teams.
  • The customized Leadership Development Training programs concluded with each team proposing final recommendations and clear implementation plans to the Executive Team, followed by real-time yes/no decisions on each recommendation.

Each project team member had the opportunity to work on their individual leadership behaviors and received 1×1 coaching and feedback from their sponsor, coach, and teammates. Each team member also had the chance to try new roles and learn about other parts of the business, in effect joining the Senior Team in the strategic decision making process. And, of course, the projects themselves yielded tangible, bottom-line results for the company.

Results: Senior Team Alignment

  • $30m NPV
    The “Corporate Solutions” team’s recommendations yielded the greatest results. All the business lines have increased their focus on prospective multi-service companies. One large client opportunity was a direct result of this focus.

    On an NPV basis, this win by itself was worth $30 million to the firm. In the first year, three additional assignments were won as a result of this project, generating $5 million in revenue and $1.5 million in profit in the first 12 months.

  • Decreased Average DSO by 25%
    Based on the recommendations of the “Economic Profit” team, the company instituted strict rules relative to receivables. Within six months, the company’s receivables were reduced from 72 average days sales outstanding to 54 – resulting in reduced borrowing costs and interest savings of $700,000 annually.

    In addition, the company restructured contracts in order to receive reimbursed payroll up-front, saving the carrying charge that they had incurred in the past. For one large client alone, the company saved $200,000 annually in working capital costs.

  • Increased Profitability
    The “Client Profitability” team’s recommendations focused on improving the profitability of clients. Key outcomes from this project included a new fee structure for low profit accounts and a re-prioritization of support for high profit accounts. These changes have resulted in increased client profitability and new business.
  • Fortune’s 100 Best Companies to Work For
    The “Attract and Retain” team recommended changes that promise to increase employee engagement scores and reduce voluntary turnover over the next three years. The company saw improvements in both areas in the first 12 months of implementation.

    Via the team’s efforts, and after several years of sustained work on the initiative, the company also achieved its long-term objective: earning a spot in Fortune’s 100 Best Companies to Work For.

Related Information

LSA worked with our Executive Leadership Team to help create strategic clarity and alignment as we look to increase our growth rate and unlock innovation.  They masterfully handled very complex, challenging, and high stakes leaders, decisions, and cultural nuances to help us identify what matters most and move toward one unified direction.

Their practical, straightforward, and client-centric approach was refreshing.  I highly recommend them to any executive team looking to get aligned to create even higher performance.  They are lights out awesome!

Patrick Resk
Chief Financial Officer, Partner

Porter-Novelli-Logo-LSA-GLOBAL

At a time of change in our marketplace, LSA Global did an exceptional job helping our executive team create strategic clarity by helping us to define, clarify, and prioritize our corporate vision, mission, values, differentiation, target clients, strategic priorities, success metrics and key roles.

They beautifully navigated a very difficult and fuzzy situation, respectfully cleared out all of the cultural elephants, and shared impactful insights and leadership development theories along the way. They have transformed our business.

Laurie Sewell
President & CEO

Servicon-Logo-LSAGlobal

Having tripled in size and recently merged, LSA helped our executive team to increase our level of strategic alignment, to solidify our new direction, and to push our agency forward.

As we look to rapidly scale, the clear, actionable, and critical few strategic moves combined with how we differentiate ourselves to our top accounts and target clients has really set us on a great path to success.

This is exactly what we needed to get to the next level. Thank you LSA!

Matt Britton
CEO

MRY logo LSA Global

We got great value from the executive strategy session.  We would not hesitate to use LSA again with our Executive Leadership Team.

Natalie McCullough
Chief Marketing & Strategy Officer

Service Source

The strategy and alignment work with our leadership team was absolutely transformational.  The decisions we made combined with the transparency, communication, and accountability were exactly what we needed.  Thank you!

Dr. Raphael B. Merriman M.D
Medical Director, Liver Transplantation

Sutter Health Logo LSA Global

We recently hired LSA to help us take our client delivery methodology to the next level as we continue to grow and help our clients succeed.

The custom strategy and design session exceeded our expectations. They really understood our business and delivered within tight time frames. They were the best I have seen for this type of complex, visible, and strategic work.

LSA’s ability to get a group of 20+ executives from around the globe on the same page, push their thinking to new heights, and ensure an executable plan was excellent.

I would recommend LSA to anyone looking to take their strategy and strategic execution to the next level.

Rob Sturgeon
EVP Client Delivery

Service Source

This was an extremely effective executive strategy session that helped our executive leadership team efficiently navigate through our core strategic objectives. It was exactly what we needed.  The approach was practical and valuable for our specific business and market.

I recommend LSA to anyone looking to push their strategic planning, thinking, and growth to the next level.

Blake Krikorian
CEO

Thanks a million for the great strategy and cultural alignment session for our global leadership team.

Your experience and patience to expertly deal with the inherent and complex challenges between business units uncovered many hidden truths that created a great roadmap for us to move forward as a unified leadership team.

I recommend LSA to any leader looking to shape and align organizational culture.

Juan Plaza
Geospatial Sales Manager, Latin America

Trimble-Logo-LSA-GLOBAL

Great job in designing the Mergers and Acquisition strategy session for our global leadership team. The session was excellent.

I gained additional insight on the importance of the role of HR regarding strategy, culture, and people in Mergers and Acquisitions and would recommend LSA to anyone looking to align strategies and cultures.

Gloria Veon
Senior Vice President, Human Resources

Fujitsu

We selected LSA Global over 5 other companies to help our key executives improve their overall communication and executive presentation capabilities. LSA exceeded our expectations.

I highly recommend LSA to any executive team looking to better organize and more effectively deliver key executive-level messages — especially when the stakes are high.

Todd Power
Office of the CEO

I can’t emphasize enough what a huge shift you helped to create for us as an organization. Thanks again for your change management consulting help and guidance.

The clarity, practicality, focus, and accountability are exactly what we needed to make this strategy and major transformation a success from a hearts and minds perspective.

Cris Alvarez
VP Corporate Strategy

LSA Global Cambridge Investment Research Financial Services Client

We consider LSA our true business partner.

From Strategic Facilitation and Planning to Presentation Skills and Management Training, they continue to provide excellent value and extremely high quality solutions that make an impact.

I recommend them to anyone looking for a practical approach to drive true business and people results.

Michelle A. Mitchell
Vice President, Worldwide Human Resources

LSA’s executive coach based his approach on understanding our business circumstances and strategy, as well as our leadership aspirations. The customized coaching covered all aspects of leadership; it was not simply a touchy-feely endeavor.

In fact, the focus on clear business outcomes and real life circumstances challenged me as a senior leader to develop my thinking and actions related to leading the business.”

Janet Pagano
Managing Director

Ovid

LSA was very thorough during all phases of our customer service strategy process.  Their time spent with management and our employees went very well.

LSA’s insights were very powerful, and their suggestions for the future were very valuable.

I can’t think of any phase of the process that wasn’t first class.

John Lynch
CEO & President

ESCI

As a high growth agency with cutting edge talent, we hired LSA Global to help clarify our strategy and work with our executive leadership team to help implement strategic changes in a way that made sense for our unique culture.

The work was so successful that we also hired them to coach our key leaders. LSA has been instrumental in helping us transition to a new leadership team and triple revenue.  In this age of useless consultants, I highly recommend their practical and business-oriented approach to strategy, culture, and talent.

David Bentley
General Manager

AKQA

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