LSA Global Delivers Sales Leadership Team Alignment Session for High Growth for Real Estate Services Firm

Redwood Shores, CA – LSA Global, the leading business consulting, coaching, and training firm that helps fast growth life science, technology, and service companies by powerfully aligning their culture and talent with strategy, today announced results for a highly customized sales leadership team alignment session to:

• Take advantage of the market opportunity
• Proactively demonstrate thought leadership and expertise to increase value-add and positioning
• Increase win-rate and revenue growth

This global high growth real estate services firm wanted to ensure their sales strategy was on track before investing the time and resources in business sales training to accelerate their ability to qualify, pitch to executives, negotiate, and close.

Like many high growth clients in a competitive marketplace facing pricing pressure and disruption, they faced a few complications:

• The current value proposition and ideal target client definition could be further optimized for growth.
• The sales process and framework for each pursuit is fairly inconsistent.
• The desired strategic shift from individual- to team-selling to increase the portfolio mix in both current and new accounts is a substantial change in mindset and approach.
• It is unclear if the current processes and systems are in alignment with the desired new approaches.
• The team wins less than one-third of RFPs that they decide to pursue.
• The team has limited bandwidth and is often reactive to opportunities.
• There are inconsistent solution selling skills, knowledge, and approaches in how people prepare for and pitch business.

To create Sales Leadership Team Alignment to ensure that sales skill building would have an impact, LSA Global:

1.  Assessed the Current Situation

• Reviewed sales strategies, structures, processes, and tools
• Conducted 360-degree interviews with key stakeholders

2.  Designed and Facilitated Sales Leadership Team Alignment Session

The highly customized strategy retreat facilitation session focused on

• Ideal target client profiles
• Unique value proposition
• High growth goals and success metrics
• Key cultural and process misalignments/barriers
• Agreed upon next steps

About LSA Global
Founded in 1995, LSA Global is the leading performance consulting, coaching, and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned.

Tristam Brown

Tristam Brown is a seasoned business consultant and organizational development expert with more than three decades of experience helping organizations accelerate performance, build high-impact teams, and turn strategy into execution. As CEO of LSA Global, he works with leaders to get and stay aligned™ through research-backed strategy, culture, and talent solutions that produce measurable, business-critical results. See full bio.