LSA Global Delivers Customized Consultative Selling for Technology Company

Redwood Shores, CA – LSA Global, the leading business consulting, coaching, and training firm that helps fast growth life science, technology, and service companies by powerfully aligning their culture and talent with strategy, today announced results for a customized consultative selling workshop focused on developing competent and confident sales reps to meet aggressive growth targets.

• 97.6% Job Relevance
• 100% Satisfaction
• 163% Knowledge Gain
• 98.8% Net Promoter Score

This fast-paced technology company wanted to use the Customized Consultative Selling program to upskill their top sales reps as they face new competition, shifting client needs, longer sales cycles, and increased pressure to grow profitably.

The highly customized business sales training program for experienced sales reps with support from sales leaders focused on :

• Becoming a Trusted Advisor
  How to think and act like a trusted advisor by recognizing your current approach to selling and determining the critical few changes required to build deeper, more strategic, and more beneficial relationships with target clients based upon the research-backed characteristics of a Trusted Advisor.

• Creating Solutions that Are Embraced by Buyers
  How to ensure a seat at the table and create the highest probability that your recommendation will be embraced by increasing customer receptivity and being more buyer-centric.
  
• Navigating the Buying Process
  How to identify the formal and informal organizational and political structures and all the key players on the buyer’s decision-making team by discerning between rank and power and identifying the true strategic decision makers.

• Gaining Access
  How to break through the clutter and gain access to executives who don’t typically or easily meet with sales reps. by developing research-backed approaches and messages that resonate with busy executives.

• Engaging, Discovering, Building Value, and Advancing the Deal
  How to uncover known and unknown buyer needs, link your solution to what matters most, and articulate options in a way to build trust and to help the client to succeed.

About LSA Global
Founded in 1995, LSA Global is the leading performance consulting, coaching, and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned.

by Tristam Brown: CEO

Tristam Brown is an executive business consultant and organizational development expert with more than three decades of experience helping organizations accelerate performance, build high-impact teams, and turn strategy into execution. As CEO of LSA Global, he works with leaders to get and stay aligned™ through research-backed strategy, culture, and talent solutions that produce measurable, business-critical results. See full bio.