LSA Global Delivers Effective Sales Presentation Training to Business Development Team

Redwood Shores, CA – LSA Global, the leading business consulting, coaching, and training firm that helps fast growth life science, technology, and service companies by powerfully aligning their culture and talent with strategy, today announced results for an Effective Sales Presentation Training to a Business Development Team being asked to win more new business and to sell the entire solution set to meet aggressive growth goals.

• 92% Satisfaction
• 91% Knowledge Gain
• 93% Net Promoter Score

This fast-paced technology client wanted Effective Sales Presentation Training to help their business development team to consistently present compelling pitches and holistic solutions to executive-level buyers in order to win new business. Their current sales presentation skills were varied and approaches were too inconsistent to easily prepare for and deliver winning sales presentations.

The highly customized Effective Sales Presentation Training combined approaches from previous solution selling skills and executive presentation skills workshops in the following areas to ensure alignment:

• Target Audience Analysis
  Business development leaders and reps. learned the importance of focusing on what matters most to their audience.  They learned and practiced how to analyze what their buyers, decision-makers, and influencers care most about so that they can tailor their approach to their unique goals, problems, and needs.
• Sales Presentation Content Planning
  Business development sales leaders and their teams learned how to effectively and efficiently organize their sales pitch to maximize buyer impact using a research-backed sales presentation content planner that simplifies what matters most to ideal target buyers during the sales presentation process.
• Effective Sales Presentation Delivery Capabilities and Confidence
  Business development leaders and reps. learned the that “What you say” is as important as “How you say it.” They learned how to make effective sales presentations more influential through proven sales presentation techniques that build trust and credibility with buyers.
• Difficult Audience Questions
  Participants learned how to handle difficult audience questions with poise and clarity through active listening, clarification, and honesty.

About LSA Global
Founded in 1995, LSA Global is the leading performance consulting, coaching, and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned.