LSA Global Delivers Strategic Account Sales Training for Technology Firm

Redwood Shores, CA – LSA Global, the leading business consulting, coaching, and training firm that helps fast growth life science, technology, and service companies by powerfully aligning their culture and talent with strategy, today announced results for a customized Strategic Account Planning Training for a technology firm focused on protecting and growing their most important client accounts.  The Strategic Account Sales Training results were:

• 96.5% Job Relevance
• 98% Satisfaction
• 75% Knowledge Gain
• 86% Net Promoter Score

This global integrated technology and software provider has millions of customers in over 100 countries.  With diverse go-to-market strategies and aggressive growth targets, they wanted a customized Strategic Account Sales Training to equip their sales teams with a better sales playbook and a more strategic mindset to better protect, serve, and grow their most critical strategic accounts. Sales teams learned that success starts with the customer and that each customer account and opportunity have unique circumstances that must be understood and managed.  

The highly customized business sales training program for solution selling training graduates focused on helping sales reps and distribution partners  to grow and protect strategic accounts in the following areas:

• Create a Practical Strategic Account Blueprint
  How to build a client-centric and realistic strategic account blueprint by analyzing and prioritizing key business opportunities.
• Elevate Your Access to Client Decision-Makers
  How to deftly move upstream and gain access to key executive-level buyers, decision-makers, influencers, and stakeholders.
• Proactively Uncover Enterprise-wide Opportunities
  How to shift from reacting and discovering product needs to proactively uncovering the total account-wide opportunities.
• Optimize Team Selling
  How to leverage resources and create effective sales strategies to effectively grow and defend target accounts.

About LSA Global
Founded in 1995, LSA Global is the leading performance consulting, coaching, and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned.