LSA Global Delivers Customized Sales Training for SaaS Team

Redwood Shores, CA – LSA Global, the leading business consulting, coaching, and training firm that helps fast growth life science, technology, and service companies by powerfully aligning their culture and talent with strategy, today announced results for a customized sales training program for team transitioning to a SaaS business model.   The business sales training program focused on helping sales reps to better sell new solutions to meet key client business needs versus discussing the technical features and benefits with lower level buyers.  The customized sales training program results were:

• 100% Job Relevance
• 100% Satisfaction
• 95% Knowledge Gain
• 93% Net Promoter Score

This global technology recently updated their sales strategy to meet aggressive growth targets.  They wanted to equip their sales team with a better sales playbook and a more client- and solution-oriented mindset to sell full solutions to new and current customers.  The highly customized sales training program focused on solution selling training best practices to help sales win bigger and more holistic deals more consistently by:

• Developing the Right Sales Mindset
  How to become a trusted advisor.  Top solution sellers earn a seat the the client table.  They make it easy for buyers to trust that they have their best interests at heart.  They are invited into their client’s inner circle and know how to help their clients to succeed.
  
  Are your sales reps behaving like a trusted advisor?
• Improving Pre-Call Sales Planning
  How to determine the best access strategies to meet with buyers at the right level by having a compelling and unique value proposition and navigating the false objections customers often use to avoid sales calls.
  
  Are your sales reps prepared to win?
• Running Effective Sales Discovery Meetings
  How to reveal client needs, decision drivers, and create more receptivity to hearing your recommendations.  How to build client-centered discovery solution roadmaps and ensure that sales reps uncover honest and unrestricted information.
  
  How often do your sales discovery meetings yield desired next steps?
• Building Client-Centered Value
  How to utilize a proven framework to logically connect your recommendation to the decision maker and establish a meaningful contrast with other options.  Learn to develop strategies for ensuring the decision maker is emotionally convinced of the benefit of your approach.
  
  How often do your buyers commit to the next step in the buying process?

About LSA Global
Founded in 1995, LSA Global is the leading performance consulting, coaching, and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned.