Redwood Shores, CA – LSA Global, the premier one-stop performance consulting and training firm that helps high growth life science, technology, and service companies create a competitive advantage by powerfully aligning their culture and talent with strategy today announced results for a highly customized and experiential business sales training for a high tech company that specializes in creating digital services and products. The customized Consultative Selling Training results were:
Facing increased competition, a more complex buying process, and aggressive growth targets, sales leaders wanted their sales teams to win more new target logos while growing their existing client base. This was a challenge because many sales reps had relied on relationships and a previously unique product to win deals versus being able to sell solutions by identifying and articulating client-centric value.
The customized training workshop focused on helping the sales team to better win deals with ideal target clients through proven 5-step process focused on how to:
Based upon the client’s unique value proposition and sales rep assessment simulation best practices, the customized Consultative Selling Training helped sales reps to call higher, have the confidence and credibility to communicate with senior buyers, and better interact with buying committees. The design included learn-by-doing role plays, case studies, 1×1 coaching, and immediate videotaped feedback.
About LSA Global
Founded in 1995, LSA Global is a leading performance consulting and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned.
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