A New Challenge
The COVID-19 pandemic has presented a whole new challenge for companies – how to engage employees in challenging times. Businesses need to learn how to keep their employees engaged when they are no longer at their regular work sites and their corporate lives have been turned upside down.
Employees are understandably concerned about the health and safety of themselves and their families. They are under extra pressure as they work at home while often juggling extra parental and household duties. The future is uncertain in terms of when they can get back to work as they once knew it. And if it will never be the same again, they wonder what the new formulation will be like and where they will fit in.
The Good News
The good news is that most companies were thoughtful about addressing the basic safety, stability, and security needs of employees during the first phase of the pandemic. According to a recent McKinsey survey, 78% of employees believe that their organization reacted appropriately to the crisis. It is quite remarkable how urgency and clarity can create high performance.
The future is uncertain, the vast majority of employees’ daily work lives has been materially affected in the last few months, and people have widely varied experiences and perspectives about their employee experience.
The crisis has opened the door for companies to strategically rethink the employee experience to better align with shifting people and business priorities. Company leaders can support their employees and keep them engaged during these times of stress and uncertainty by continuing to focus, actively involving stakeholders, taking decisive action, being employee-centric, and creating transparency.
In Terms of Support
The most important way to show your support is to keep in touch, listen to what your employees are struggling with, and do what you can to help.
Securing Ongoing Engagement
The Bottom Line
Fully engaging employees is a challenge in the best of times. Now as we transition out of shelter-in-place orders, are your employees feeling valued and ready to come back?
To learn more about how to engage employees in challenging times, download The Top 10 Most Powerful Ways to Boost Employee Engagement
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