Redwood Shores, CA – LSA Global, the leading business consulting, coaching, and training firm that helps fast growth life science, technology, and service companies by powerfully aligning their culture and talent with strategy, today announced results for a Global Field Sales Training Program for fast growing Cybersecurity Company in Barcelona, Spain.
This fast growing Cybersecurity Company client is focused on delivering 100% year-over-year growth in a highly competitive, growing, and ever-changing marketplace. This created increased sales performance pressure for the entire sales organization in an environment where the sense of urgency to create a robust pipeline was not where it needed to be, and the team was struggling with getting to the next “yes” during critical sales conversations.
They had never designed, delivered, or measured effective field sales training before, and the current sales team had varied levels of experience and performance. Leadership new they had to “get it right.”
Because everyone was extremely busy and being asked to grow faster, any business sales training initiative must be highly relevant to the success of the sales team, sales management, and the company as whole.
About LSA Global
Founded in 1995, LSA Global is the leading performance consulting, coaching, and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned.
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