Santa Clara, CA, April 30, 2011 – LSA Global, the premier one-stop world-wide training outsourcing and consulting firm that focuses on achieving measurable business results with a select group of life science, high technology and service industry clients, today announced the project kickoff of helping a leading Global Technology Company to continue to improve their overall sales performance environment.
“While this leading global technology provider continues to beat sales and earnings estimates, they know that product innovation and business sales training alone will not protect their competitive advantage,” Stated Anne Slough, Head of LSA Global’s Sales Performance Practice.
This high-tech leader first reached out to us, and many others, for help with business sales training including solution selling training, sales negotiation training, sales coaching, and sales presentation training. They selected LSA Global’s Sales Performance Practice over 6 other business sales training programs because we focused first on creating the right high performance sales environment and targeting the most critical sales skills before investing in business sales training. All of the other sales training vendors wanted to immediately rollout business sales training programs. While business sales training, sales negotiation training, sales coaching, and sales presentation training can all impact revenue and margins, we know that the best approaches identify and target only the critical few sales environment and sales skill that will have the greatest impact on revenue.”
LSA Global’s 16+ years of high performance sales research has identified 70 possible sales leadership actions available to a sales executive at any given time that can significantly change sales performance. While business sales training, sales negotiation training, sales coaching, and sales presentation training may all be viable options, the real value comes when you can pinpoint the one or two sales leadership moves that will have the greatest impact on sales revenue, margins, win rates, sales cycles, and deal size. This, combined with identifying the critical few money making sales skills, allows organizations excel.
The high performance sales environment process educates sales leaders about creating a high performance sales culture, benchmarks their existing sales environment, pinpoints the two sales actions that will have the greatest impact on the sales strategy, implements the sales actions, and continuously monitors and improves the sales results.
About LSA Global
Founded in 1995, LSA Global is a leading performance consulting and training firm that helps high growth technology, services, and life-science companies create a competitive advantage by powerfully aligning their culture and talent with their strategy. Learn more about getting aligned.
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