How to Optimize Your Sales Force in the Face of Increased Performance Pressure

How to Optimize Your Sales Force in the Face of Increased Performance Pressure Whitepaper Download.

Sales and sales strategies have become more important and more complex in the last few years.  Although there are hundreds of technology platforms available to support sales teams and sales leaders, most sales forces struggle to optimize sales performance in the face of these challenges:

• Intense competitive pressures and rapid shifts in the marketplace
• Increased commoditization and pricing pressure
• More savvy buyers with greater expectations and information
• Amplified difficulties to consistently attract, develop, engage and retain top sales talent that fit the sales strategy
• Growing internal pressure to focus on short-term performance at the expense of long-term health and success

Highly aligned sales forces grow revenues 58% faster, are 72% more profitable and retain customers 2.23-to-1 compared to their less aligned peers. Make sure that you invest the time to create a clear sales strategy, a purposeful and aligned sales culture and a sales talent management plan that sets your team up for success.

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