How to Use Engagement Strategically to Keep Your Top Talent Aboard

Two fingers point to the one figure that stands above the rest and is clearly the talent you want

They are always out there…the poachers who would love to pluck your top talent from the nest you have provided for them. It is your job to feather that nest in a way that your high performers are not even tempted by other opportunities.

Poaching used to be defined as the illegal hunting of wild animals, usually associated with land rights. In the corporate world, it is the act of snatching an employee from a competitor with the lure of a better offer. It happens and it happens frequently. There’s a lot of buzz about how ethical this practice is in the workplace. We think that, rather than worry about what others are doing, your efforts are better spent making sure that your top talent is happy and challenged where they are.

What we have found in our two decades of work in the employee engagement training field may surprise you. The “feathers” that work to keep your top talent aboard are not higher pay but a compelling organizational culture that suits them. This is how you can compete with those other offers and keep your “A” players happily engaged and on your high performing team.

Here are 3 ways you can guard against the poaching of your critical talent:

1. Take informal “happiness” surveys often
The operative words here are “informal” and “often.” Make sure you check in with your top folks on a regular basis to find out what they are thinking and what they might change. This is simple common sense. Have good conversations about what they are doing on the job that excites them, what other challenges they would welcome, where they want to grow and what is most frustrating for them.

In addition to a proven annual employee engagement survey, ask for their ideas on ways to improve and listen carefully. Show that you value them by enacting the suggestions that make sense for you, for them, and for the company. By the way, this is not a technique that is reserved just for your top talent. It comes directly from employee engagement training and works for all employee levels. It should be a key component of your regular one-on-one meetings with your direct reports.

2. Set up your culture as a positive differentiator
Think of culture as how things truly get done in your organization – the way people think, behave and work. This includes the known and unspoken values and assumptions that drive key business practices and behaviors – especially in leaders and in who they hire, fire and promote. The more aligned your talent is with your culture, the more engaged they will be. The message? Be intentional about creating your organizational culture. Make it unique and genuine so it would be difficult to copy.

Let your company become known for the culture you adopt…like Zappos is known for wowing their customers or Southwest is known for making air travel more fun.

3. Engage them with a compelling vision
When we talk to high performers, they always mention the importance of the what the company is trying to achieve and their strong desire to play an integral part in those plans. We define a company’s vision as “What we hope to become…the business we will be in tomorrow.” A compelling vision paints a clear picture of the future that you hope to create. It defines where you want to go and what it will be like when you get there. The more detailed it is, the more compelling it will be.

To increase employee engagement levels, give shape and direction to the company’s future and be clear about how your high performers specifically fit into those future plans. The goal is to make sure that your top talent will be intrigued and challenged enough to want to see that goal realized. Done right, it can be the glue that keeps them where they are and safe from any poaching attempts.

Comments are closed.

Our company engaged LSA to do a specialized “train the trainer” program, and the consultant’s performance outdid our exceptionally high standards for such a program. Very crucial to the success of this program was the work done upfront to discuss our needs and to interview key members of our organization so that the program specifically met our goals. Our facilitators continue to comment on the success of the program. Thanks also for the follow-up.

Frank Abbott
Chief Financial Officer

community-healthgroup-large

I’ve partnered with LSA Global at two companies now, and I consider them a valuable and trusted training and consulting resource. They recommended just the right solution to address our management development needs and have wonderful facilitators that match YuMe’s culture and style of our management team. I would highly recommend LSA Global to any company wanting to deliver quality learning solutions with a valuable learning and development partner.

Maya Paul
HR Director

YuMe-large-gray

LSA helped us design and deliver a blended learning solution for our leaders to help drive our growth plans in a way that aligned with our specific culture and values. LSA understood our business, had deep expertise in the content areas, tailored the programs to fit our specific needs, and delivered great results. They constantly strive to deliver business impact and align their solutions with our business initiates, culture, and performance management systems. I highly recommend them to anyone looking to take their leaders to the next level.”

Beth A. Taylor
Vice President of Human Resources

Thoratec

Congratulations on your pro-activity in establishing this program and developing such an effective New Employee Orientation course.

Farhat Ali
President and Chief Executive Office

Fujitsu

We value our relationship with LSA Global. We came to LSA because we wanted to improve overall behavioral based interviewing capabilities of our managers to increase the probability of both hiring top talent and future leaders. LSA designed a highly customized solution for our business and culture. We are currently rolling out this solution to our leaders. I would highly recommend LSA Global as a top quality resource.

Rae Phillips
HR Project Manager - Training & Development, PHR

Polycom-large-gray

What a personal and professional pleasure it has been to Partner with LSA. They are truly a strategic partner with Wyse. For more than 5 years, LSA has been engaged in delivering various training and development solutions for Wyse, from custom on-site programs targeting specific core competencies, to working individually with clients to build job skills, and offering invaluable services to me and my team as we continue to build our learning programs. LSA’s representatives do more than sell a product, they offer a full service solution: they understand our business, our strategic initiatives, and the needs of our customers.

Jeff Rangel
Director of HR

Logo - Gray - WYSE

LSA is an instrumental training outsourcing partner in helping us to build management capacity and strategically invest in our people. Their flexibility, depth, and breadth of expertise allows us to deliver top quality solutions that are directly tied to key business plans. Their ability to custom design, deliver, and evaluate our Management Curriculum has been excellent. They are true business partners and a pleasure to work with.

Margaret M. Mader
Vice President, Human Resources

Hyperion

LSA’s customized Effective Presentation Skills program has helped me elevate my presentation skills to the next level. I now have a much greater self-awareness of my presentation skills and can leverage off of my strengths while working to improve upon other areas. I would definitely recommend this solution to anyone for whom business presentations are an integral part of their job.

Jim Elliott
Senior Marketing Manager

Samsung

Each program is preceded by an assessment of the participants. The course is then designed to fit the specific parameters and needs of the group. The highly interactive delivery is provided by recognized experts in their fields. On the spot coaching is provided during the program and each participant receives individual follow-up after the course. Courses can be delivered in-person or virtually. Given the nature of Cisco’s business and the way we operate, these remote workshops are a must for anyone who joins our company. Their work is eye opening. Great content and fantastic delivery.

Frank J. Kuypers
Business Development Manager

cisco-large

“We turned to LSA to help us custom design and deliver a leadership and management development curriculum to help drive performance. They have done an excellent job diagnosing the business situation, designing an approach that fits our culture, and delivering a first class solution.”

Sally Buchannan
VP Human Resources

sonycomputer-large

Hyperion has a commitment to lifelong learning. LSA helps us provide the right business sales training, management training programs, and leadership development programs at the right time to meet the needs of both individuals and departments. I especially appreciate their ability to listen to my needs and recommend the appropriate facilitators, solutions and content.

Sarah Parks
Senior Project Manager

Hyperion

Here’s a token of my appreciation for ALL your efforts. I’m offering my most sincere appreciation, and it extends to all the folks who made our customized management development programs possible.

Susan Anderson
Workforce Planning Bureau

MDT-large-gray

We contacted LSA to help us with customized management development. LSA worked with me to identify a solution that would meet our exact needs. We decided to start at the top and ran the program for our executive team. It was such a great success that we hope to roll it out companywide. We look forward to a long-term partnership with LSA Global and their team of experts.

Barry L. Byrd, SPHR
Human Resources Manager

OMNI-large-gray

SeaTel has found our partnership with LSA Global to be very valuable and beneficial. We turned to LSA to customize a supervisory/leadership solution to meet our needs. LSA delivered a customized top quality solution. I’d recommend LSA Global to any company looking for a best-in-class training and consulting partner.

Kortney Riddle
HR Manager

Cobham-large-gray

We consider LSA our true business partner in the areas of Learning and Organizational Development. From Strategic Planning to Presentation Skills and Management Training, they continue to provide excellent value and extremely high quality solutions – not just one time events. I recommend them to anyone looking to drive true business results.

Michelle A. Mitchell
Vice President, Worldwide Human Resources

RiverStone-large-gray

Evaluate your Performance

Toolkits

Toolkits

Download key published insights and tools from industry experts highlighting best practices in the areas of talent, strategy and culture.

More

Health Checks

Health Checks

Want to know how you stack up against leading organizations?  Receive a complimentary benchmarking analysis courtesy of an LSA Expert.

More

Whitepapers

Whitepapers

Get up to speed on timely solutions critical to your business. Published by LSA Experts based upon client feedback and key industry trends.

More

Methodology

Methodologies

First we identify the key metrics you want to improve. Then we assemble a dedicated team of elite experts who have successfully solved similar problems with similar clients.

More

icon_expert-blog

Blogs

Stay up to do date with the latest information on how we help high growth companies align their culture and talent with strategy.

More

Case Studies

Client Case Studies

Real world consulting and training approaches from LSA projects, providing insights on how your company can outperform the competition.

More