15 Proven Tips to Increase Your Engagement Survey Response Rate to Over 80%

Graph showing improved Engagement Survey Response Rates

Engagement Survey Response Rates Matter
Employee engagement surveys are only effective when employees respond. Moreover, you need a high enough Engagement Survey Response Rate in order to collect aggregate, accurate, and actionable data.

What is a Good Survey Response Rate?
Our clients typically aim for a 95% confidence level of +/- 3%.

It Takes Effort to Get High Response Rates
But getting a high employee engagement survey response rate isn’t always easy—whether your employees are intimidated by the process, don’t believe their individual voices matter, or they’re just plain busy. But that doesn’t mean employers can jut sit idly by and hope for the best on their quest for attracting, engaging, developing and retaining top talent.

Fifteen Research-Backed Tips to Get Higher Employee Engagement Survey Response Rates
If you are worried about Engagement Survey Response Rates, you need to do something about it. But what?  By following these research-backed tips our clients have an average employee survey response rate of 84.5 percent.

  1. Put together a cross-functional “Engagement Team” made up from a variety of departments – include staff and managers. Have them give input on survey design and items that might need clarification for employees. Also have them assist in developing communication pieces. They should be advocates for the survey throughout the organization.
  2. Survey the same time every year so the survey becomes routine for employees, and they expect it.
  3. Communicate the importance of confidentiality.
  4. Distribute an FAQ document to all employees. Download a sample FAQ sheet here.
  5. Send an announcement from CEO before survey launches.
  6. Hold manager webinars to provide them with a road map of the process and ask for their assistance.
  7. Hold a presentation for employees to better understand confidentiality, survey process, and what you will be doing after the survey. Allow for Q&A time.
  8. Share response rate (and response rate goal) with all regional/division leaders, team leaders, and employees during the survey through intranet or emails. Give your leaders online, real-time access to their team’s response rate.
  9. Encourage managers to have their teams schedule 15 minutes on their calendar to complete the survey.
  10. Hold a friendly competition between divisions/departments or reward the departments who reach 100 percent response rate by a certain date.
  11. Explain what you will do with the data once the survey is complete.
  12. Thank employees for taking the survey after the survey closes.
  13. Hold action-planning sessions with employees.
  14. Use the survey results as a KPI and make the metric visible to all employees.
  15. Throughout the year, link new company initiatives to the survey feedback.

The Bottom Line
High survey response rates are essential to collecting aggregate, accurate, and actionable employee feedback. Ensure you use a confidential survey platform and real-time response rate report to help increase employee participation on your next survey.

To learn more about increasing employee engagement, download The Top 10 Most Powerful Ways to Boost Employee Engagement

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